Tag pairdata 30 Sep 2026
Niches / Visual Novel / Immersive Sim
Visual Novel + Immersive Sim: a typical launch earns $4,553 in its first year
That is the median of 64 indie paid launches, 2024 Q4 to 2025 Q3. 24 of 137 matured launches earned $100k or more, against 10.4 expected for their price and launch quarter. Releases rose 49% on the year before: 115 against 77.
- China market: over 35% of reviews are Chinese
- Price
- $4,553 median of 64 launches
- Price vs a year earlier
- −27.8% four quarters on the four before
- Releases, 12 months
- 115 77 the year before
- Upcoming games
- 207 coming soon on Steam
- Games on the store
- 562 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.13%share of upcoming wishlist heat | 0.09% to 0.18% | 21 ranked of 207 upcoming gameswishlist rank 30 Sep 2026 | #1,451 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 2.02xhits against expected | 1.54x to 2.63x | 137 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #5,829 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 137
- Hit rate
- 17.5%10.4% to 25.6%
- Expected rate
- 7.6%
- Against expected
- 2.02x1.54x to 2.63x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
137 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $81
- Median
- $4,737
- Top tenth
- $216,828
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +49%
Parent tags
- Visual NovelGenre pageRanked on every board, with its best pairs.
- Immersive SimGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Chill with You : Lo-Fi Story (opens the Steam store)2025 · 12,357 reviews, 98% positiveest. $2.1M
- Road to Empress I (opens the Steam store)2025 · 11,903 reviews, 86% positiveest. $1.4M
- School Days (opens the Steam store)2026 · 6,049 reviews, 77% positiveest. $1M
- Mandate Of Heaven (opens the Steam store)2025 · 5,466 reviews, 90% positiveest. $967k
- Five Hearts Under One Roof season2 (opens the Steam store)2025 · 2,157 reviews, 96% positiveest. $938k
- Love is All Around 2 (opens the Steam store)2025 · 3,751 reviews, 83% positiveest. $473k
- Shao Song I (opens the Steam store)2026 · 2,703 reviews, 81% positiveest. $456k
- Love is All Around: Echoes of Yesterday (opens the Steam store)2024 · 1,855 reviews, 81% positiveest. $413k
More with Visual Novel
pairs with Visual Novel- Visual Novel + FMV$65,06531 launches priced, 48 releases in 12 months
- Visual Novel + LGBTQ+$6,05083 launches priced, 159 releases in 12 months
- Visual Novel + Detective$5,29368 launches priced, 134 releases in 12 months
- Visual Novel + Investigation$4,88542 launches priced, 55 releases in 12 months
- Visual Novel + Romance$3,639179 launches priced, 277 releases in 12 months
- Visual Novel + First-Person$3,50754 launches priced, 104 releases in 12 months
More with Immersive Sim
pairs with Immersive Sim- Cinematic + Immersive Sim$24,23132 launches priced, 35 releases in 12 months
- Capitalism + Immersive Sim$16,42037 launches priced, 52 releases in 12 months
- Multiplayer + Immersive Sim$15,00039 launches priced, 38 releases in 12 months
- Economy + Immersive Sim$14,95288 launches priced, 116 releases in 12 months
- Immersive Sim + Management$8,720136 launches priced, 195 releases in 12 months
- Building + Immersive Sim$7,64451 launches priced, 53 releases in 12 months
Verdicts
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