Tag pairdata 30 Sep 2026

Visual Novel + First-Person: a typical launch earns $3,507 in its first year

That is the median of 54 indie paid launches, 2024 Q4 to 2025 Q3. 14 of 133 matured launches earned $100k or more, against 8.0 expected for their price and launch quarter. Releases rose 55% on the year before: 104 against 67.

China market: over 35% of reviews are Chinese

Price: $3,507
Price vs a year earlier: −8.3%
Releases, 12 months: 104
Upcoming games: 198
Games on the store: 532

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Visual Novel + First-Person on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. One game dominates the figure Listed after unflagged rows on this board	0.08%share of upcoming wishlist heat	0.03% to 0.14%	11 ranked of 198 upcoming gameswishlist rank 30 Sep 2026	#5,861 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. China market: over 35% of reviews are Chinese Listed after unflagged rows on this board	1.54xhits against expected	1.11x to 2.17x	133 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#5,867 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period.
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window.

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 14
Expected: 8.0

Launches: 133
Hit rate: 10.5%7.1% to 18.3%
Expected rate: 6.0%
Against expected: 1.54x1.11x to 2.17x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

133 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $62
Median: $1,819
Top tenth: $113,244

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 104
Prior 12 months: 67

Change: +55%

Parent tags

Visual NovelGenre pageRanked on every board, with its best pairs.
First-PersonNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Visual Novel

pairs with Visual Novel

Visual Novel + FMV$65,06531 launches priced, 48 releases in 12 months
Visual Novel + LGBTQ+$6,05083 launches priced, 159 releases in 12 months
Visual Novel + Detective$5,29368 launches priced, 134 releases in 12 months
Visual Novel + Investigation$4,88542 launches priced, 55 releases in 12 months
Visual Novel + Immersive Sim$4,55364 launches priced, 115 releases in 12 months
Visual Novel + Romance$3,639179 launches priced, 277 releases in 12 months

Every pair with Visual Novel

More with First-Person

pairs with First-Person

Co-op + First-Person$11,81190 launches priced, 133 releases in 12 months
First-Person + Economy$9,96156 launches priced, 91 releases in 12 months
Building + First-Person$7,38241 launches priced, 60 releases in 12 months
First-Person + Management$7,08093 launches priced, 157 releases in 12 months
Crafting + First-Person$6,99934 launches priced, 64 releases in 12 months
First-Person + Online Co-Op$5,747102 launches priced, 173 releases in 12 months

Every pair with First-Person

Verdicts

in development

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