Best niches
All pricesPairs that hit $100k+ beyond the oddsFree until launch
Lens checkHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.
Open free previewTicker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.
Niches 1 Oct
Of 1,207 niches with 100+ launches at any price, Last 18 months, 408 beat the 1 in 16 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.408 of 1,207 niches beat the 1 in 16 base rate.408 beat the base rate.
Cohort median $606
Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.
Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.
Pairs that hit $100k+ beyond the oddsFree until launch
Lens checkHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.
Open free previewThe Last 18 months lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.
1,207 of 5,145 niches have 100+ launches at any price, Last 18 months. Sorted by chance of $100k+, lowest first.
| Rank# | Niche | Chance of $100k+ | Typical year | Top 1 in 10 | Launches | Markers | Pin |
|---|---|---|---|---|---|---|---|
| All games at any price, Last 18 monthsthe base rate: the row to beat | 1 in 161,804 of 29,637 | $606 | not computed | 29,637 | |||
| 1 | Casual + Linearnone of 222 launches earned $100k+ | 0 in 100no hits | $162 | not computed | 222 | none | Pin Casual + Linear |
| 2 | 2D + Precision Platformernone of 202 launches earned $100k+ | 0 in 100no hits | $162 | not computed | 202 | none | Pin 2D + Precision Platformer |
| 3 | 2D + Top-Down Shooternone of 195 launches earned $100k+ | 0 in 100no hits | $162 | not computed | 195 | none | Pin 2D + Top-Down Shooter |
| 4 | Casual + Runnernone of 147 launches earned $100k+ | 0 in 100no hits | $81 | not computed | 147 | none | Pin Casual + Runner |
| 5 | 2D Platformer + Strategynone of 141 launches earned $100k+ | 0 in 100no hits | $81 | not computed | 141 | none | Pin 2D Platformer + Strategy |
| 6 | 2D Fighter + 2D Platformernone of 133 launches earned $100k+ | 0 in 100no hits | $0 | not computed | 133 | none | Pin 2D Fighter + 2D Platformer |
| 7 | 3D Platformer + Simulationnone of 129 launches earned $100k+ | 0 in 100no hits | $242 | not computed | 129 | none | Pin 3D Platformer + Simulation |
| 8 | Choose Your Own Adventure + Text-Basednone of 119 launches earned $100k+ | 0 in 100no hits | $707 | not computed | 119 | 1-hit | Pin Choose Your Own Adventure + Text-Based |
| 9 | Adventure + Text-Basednone of 117 launches earned $100k+ | 0 in 100no hits | $606 | not computed | 117 | Audience | Pin Adventure + Text-Based |
| 10 | Casual + Survivalnone of 112 launches earned $100k+ | 0 in 100no hits | $198 | not computed | 112 | none | Pin Casual + Survival |
| 11 | 2D + Procedural Generationnone of 107 launches earned $100k+ | 0 in 100no hits | $404 | not computed | 107 | none | Pin 2D + Procedural Generation |
| 12 | 2D + Tabletopnone of 104 launches earned $100k+ | 0 in 100no hits | $167 | not computed | 104 | none | Pin 2D + Tabletop |
| 13 | Casual + Shoot 'Em Upnone of 103 launches earned $100k+ | 0 in 100no hits | $120 | not computed | 103 | none | Pin Casual + Shoot 'Em Up |
| 14 | Adventure + Bullet Hellnone of 101 launches earned $100k+ | 0 in 100no hits | $341 | not computed | 101 | 1-hit | Pin Adventure + Bullet Hell |
| 15 | Arcade + Linearnone of 101 launches earned $100k+ | 0 in 100no hits | $121 | not computed | 101 | none | Pin Arcade + Linear |
| 16 | Incremental + Point & Click1 in 246 earned $100k+, from 246 launches | 1 in 2461 hit | $182 | not computed | 246 | none | Pin Incremental + Point & Click |
| 17 | 2D Platformer + Puzzle1 in 224 earned $100k+, from 224 launches | 1 in 2241 hit | $142 | not computed | 224 | none | Pin 2D Platformer + Puzzle |
| 18 | Casual + Side Scroller1 in 212 earned $100k+, from 212 launches | 1 in 2121 hit | $101 | not computed | 212 | none | Pin Casual + Side Scroller |
| 19 | Adventure + Linear1 in 195 earned $100k+, from 195 launches | 1 in 1951 hit | $303 | not computed | 195 | none | Pin Adventure + Linear |
| 20 | Casual + Score Attack1 in 180 earned $100k+, from 180 launches | 1 in 1801 hit | $142 | not computed | 180 | Audience | Pin Casual + Score Attack |
| 21 | Adventure + Precision Platformer1 in 173 earned $100k+, from 173 launches | 1 in 1731 hit | $303 | not computed | 173 | none | Pin Adventure + Precision Platformer |
| 22 | Minimalist + Strategy1 in 172 earned $100k+, from 172 launches | 1 in 1721 hit | $182 | not computed | 172 | none | Pin Minimalist + Strategy |
| 23 | Casual + Text-Based1 in 162 earned $100k+, from 162 launches | 1 in 1621 hit | $243 | not computed | 162 | Audience | Pin Casual + Text-Based |
| 24 | Casual + Turn-Based Tactics1 in 162 earned $100k+, from 162 launches | 1 in 1621 hit | $142 | not computed | 162 | none | Pin Casual + Turn-Based Tactics |
| 25 | Casual + Precision Platformer1 in 161 earned $100k+, from 161 launches | 1 in 1611 hit | $121 | not computed | 161 | 1-hit | Pin Casual + Precision Platformer |
Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.
Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.