Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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Game Market DataBuild what sells
Live games
191,514
on 30 Sep 2026

Niches 1 Oct

Of 1,207 niches with 100+ launches at any price, Last 18 months, 408 beat the 1 in 16 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.408 of 1,207 niches beat the 1 in 16 base rate.408 beat the base rate.

Cohort median $606

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Incremental + Resource Managementabout 8.3 times expected at its prices14 in 100

Lens checkHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

The Last 18 months lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

1,207 of 5,145 niches have 100+ launches at any price, Last 18 months. Sorted by chance of $100k+, lowest first.

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Niches at any price, Last 18 months, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at any price, Last 18 monthsthe base rate: the row to beat 1 in 161,804 of 29,637 $606not computed 29,637
1 none of 222 launches earned $100k+ 0 in 100no hits $162 not computed 222 none Pin Casual + Linear
2 none of 202 launches earned $100k+ 0 in 100no hits $162 not computed 202 none Pin 2D + Precision Platformer
3 none of 195 launches earned $100k+ 0 in 100no hits $162 not computed 195 none Pin 2D + Top-Down Shooter
4 none of 147 launches earned $100k+ 0 in 100no hits $81 not computed 147 none Pin Casual + Runner
5 none of 141 launches earned $100k+ 0 in 100no hits $81 not computed 141 none Pin 2D Platformer + Strategy
6 none of 133 launches earned $100k+ 0 in 100no hits $0 not computed 133 none Pin 2D Fighter + 2D Platformer
7 none of 129 launches earned $100k+ 0 in 100no hits $242 not computed 129 none Pin 3D Platformer + Simulation
8 none of 119 launches earned $100k+ 0 in 100no hits $707 not computed 119 1-hit Pin Choose Your Own Adventure + Text-Based
9 none of 117 launches earned $100k+ 0 in 100no hits $606 not computed 117 Audience Pin Adventure + Text-Based
10 none of 112 launches earned $100k+ 0 in 100no hits $198 not computed 112 none Pin Casual + Survival
11 none of 107 launches earned $100k+ 0 in 100no hits $404 not computed 107 none Pin 2D + Procedural Generation
12 none of 104 launches earned $100k+ 0 in 100no hits $167 not computed 104 none Pin 2D + Tabletop
13 none of 103 launches earned $100k+ 0 in 100no hits $120 not computed 103 none Pin Casual + Shoot 'Em Up
14 none of 101 launches earned $100k+ 0 in 100no hits $341 not computed 101 1-hit Pin Adventure + Bullet Hell
15 none of 101 launches earned $100k+ 0 in 100no hits $121 not computed 101 none Pin Arcade + Linear
16 1 in 246 earned $100k+, from 246 launches 1 in 2461 hit $182 not computed 246 none Pin Incremental + Point & Click
17 1 in 224 earned $100k+, from 224 launches 1 in 2241 hit $142 not computed 224 none Pin 2D Platformer + Puzzle
18 1 in 212 earned $100k+, from 212 launches 1 in 2121 hit $101 not computed 212 none Pin Casual + Side Scroller
19 1 in 195 earned $100k+, from 195 launches 1 in 1951 hit $303 not computed 195 none Pin Adventure + Linear
20 1 in 180 earned $100k+, from 180 launches 1 in 1801 hit $142 not computed 180 Audience Pin Casual + Score Attack
21 1 in 173 earned $100k+, from 173 launches 1 in 1731 hit $303 not computed 173 none Pin Adventure + Precision Platformer
22 1 in 172 earned $100k+, from 172 launches 1 in 1721 hit $182 not computed 172 none Pin Minimalist + Strategy
23 1 in 162 earned $100k+, from 162 launches 1 in 1621 hit $243 not computed 162 Audience Pin Casual + Text-Based
24 1 in 162 earned $100k+, from 162 launches 1 in 1621 hit $142 not computed 162 none Pin Casual + Turn-Based Tactics
25 1 in 161 earned $100k+, from 161 launches 1 in 1611 hit $121 not computed 161 1-hit Pin Casual + Precision Platformer
Show 25 moreShowing 25 of 1,207 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.