Tag pairdata 30 Sep 2026
Niches / Survival Horror / Supernatural
Survival Horror + Supernatural: a typical launch earns $2,547 in its first year
That is the median of 32 indie paid launches, 2024 Q4 to 2025 Q3. 6 of 93 matured launches earned $100k or more, against 5.0 expected for their price and launch quarter. Releases rose 34% on the year before: 59 against 44.
- Price
- $2,547 median of 32 launches
- Price vs a year earlier
- +80.0% four quarters on the four before
- Releases, 12 months
- 59 44 the year before
- Upcoming games
- 140 coming soon on Steam
- Games on the store
- 364 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 0.24%share of upcoming wishlist heat | 0.04% to 0.47% | 10 ranked of 140 upcoming gameswishlist rank 30 Sep 2026 | #4,917 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.13xhits against expected | 0.77x to 1.77x | 93 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #2,060 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 93
- Hit rate
- 6.5%2.6% to 13.3%
- Expected rate
- 5.3%
- Against expected
- 1.13x0.77x to 1.77x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
93 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $121
- Median
- $1,718
- Top tenth
- $45,459
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +34%
Parent tags
- Survival HorrorGenre pageRanked on every board, with its best pairs.
- SupernaturalNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Enigma of Fear (opens the Steam store)2024 · 3,095 reviews, 95% positiveest. $1.9M
- The Bridge Curse 2: The Extrication (opens the Steam store)2024 · 2,522 reviews, 93% positiveest. $821k
- Bye Sweet Carole (opens the Steam store)2025 · 1,051 reviews, 72% positiveest. $532k
- Supernormal (opens the Steam store)2024 · 1,124 reviews, 72% positiveest. $182k
- Dread Flats (opens the Steam store)2025 · 1,465 reviews, 83% positiveest. $178k
- Project Unknown (opens the Steam store)2024 · 777 reviews, 81% positiveest. $157k
- Manny's (opens the Steam store)2023 · 673 reviews, 91% positiveest. $109k
- Beneath (opens the Steam store)2025 · 263 reviews, 69% positiveest. $106k
More with Survival Horror
pairs with Survival Horror- Co-op + Survival Horror$5,09540 launches priced, 60 releases in 12 months
- Online Co-Op + Survival Horror$4,34762 launches priced, 83 releases in 12 months
- Story Rich + Survival Horror$2,87060 launches priced, 95 releases in 12 months
- Multiplayer + Survival Horror$2,12251 launches priced, 72 releases in 12 months
- Survival Horror + Walking Simulator$1,33358 launches priced, 74 releases in 12 months
- Psychological Horror + Survival Horror$1,213231 launches priced, 319 releases in 12 months
More with Supernatural
pairs with Supernatural- Thriller + Supernatural$5,86733 launches priced, 42 releases in 12 months
- Story Rich + Supernatural$5,82533 launches priced, 45 releases in 12 months
- Walking Simulator + Supernatural$3,23435 launches priced, 51 releases in 12 months
- Mystery + Supernatural$2,74350 launches priced, 88 releases in 12 months
- Psychological Horror + Supernatural$2,68995 launches priced, 122 releases in 12 months
- Dark + Supernatural$2,48942 launches priced, 63 releases in 12 months
Verdicts
in developmentGMD Verdicts will be a written read on a niche, built from the same data and the published method on this site. Join the early list and we will email you when the first ones are ready. Nothing on this page is held back while you wait.