Tag pairdata 30 Sep 2026
Niches / Co-op / Survival Horror
Co-op + Survival Horror: a typical launch earns $5,095 in its first year
That is the median of 40 indie paid launches, 2024 Q4 to 2025 Q3. 14 of 79 matured launches earned $100k or more, against 3.6 expected for their price and launch quarter. Releases rose 36% on the year before: 60 against 44.
- Price
- $5,095 median of 40 launches
- Price vs a year earlier
- −32.3% four quarters on the four before
- Releases, 12 months
- 60 44 the year before
- Upcoming games
- 238 coming soon on Steam
- Games on the store
- 477 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 2.05%share of upcoming wishlist heat | 0.42% to 4.80% | 42 ranked of 238 upcoming gameswishlist rank 30 Sep 2026 | #4,013 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 2.56xhits against expected | 1.85x to 3.52x | 79 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #30 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +15%player demand against new supply, relative to Steam | −15% to +55% | 41 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #913 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | +13%review growth against same-age games | +2% to +30% | 41 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #177 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 79
- Hit rate
- 17.7%10.4% to 33.0%
- Expected rate
- 4.6%
- Against expected
- 2.56x1.85x to 3.52x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
79 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $323
- Median
- $5,664
- Top tenth
- $399,257
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +36%
- Against Steam
- −2%after Steam-wide growth, shrunk by 5 releases
Parent tags
- Co-opNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Survival HorrorGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Lethal Company (opens the Steam store)2023 · 411,708 reviews, 97% positiveest. $82M
- Subnautica 2 (opens the Steam store)2026 · 117,367 reviews, 91% positiveest. $69M
- No More Room in Hell 2 (opens the Steam store)2024 · 17,104 reviews, 62% positiveest. $9.5M
- MISERY (opens the Steam store)2025 · 20,143 reviews, 85% positiveest. $5.2M
- Killer Klowns From Outer Space: The Game (opens the Steam store)2024 · 3,398 reviews, 73% positiveest. $2.8M
- Nuclear Nightmare (opens the Steam store)2024 · 15,454 reviews, 81% positiveest. $2.2M
- PANICORE (opens the Steam store)2024 · 10,768 reviews, 78% positiveest. $2.1M
- Shift At Midnight (opens the Steam store)2026 · 10,587 reviews, 88% positiveest. $1.9M
More with Co-op
pairs with Co-op- Co-op + PvE$16,63155 launches priced, 88 releases in 12 months
- Co-op + First-Person$11,81190 launches priced, 133 releases in 12 months
- Co-op + Action Roguelike$10,63341 launches priced, 58 releases in 12 months
- Survival + Co-op$7,36134 launches priced, 70 releases in 12 months
- Horror + Co-op$7,08089 launches priced, 127 releases in 12 months
- Simulation + Co-op$6,44568 launches priced, 108 releases in 12 months
More with Survival Horror
pairs with Survival Horror- Online Co-Op + Survival Horror$4,34762 launches priced, 83 releases in 12 months
- Story Rich + Survival Horror$2,87060 launches priced, 95 releases in 12 months
- Survival Horror + Supernatural$2,54732 launches priced, 59 releases in 12 months
- Multiplayer + Survival Horror$2,12251 launches priced, 72 releases in 12 months
- Survival Horror + Walking Simulator$1,33358 launches priced, 74 releases in 12 months
- Psychological Horror + Survival Horror$1,213231 launches priced, 319 releases in 12 months
Verdicts
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