Tag pairdata 30 Sep 2026

Strategy + Survival: a typical launch earns $1,659 in its first year

That is the median of 106 indie paid launches, 2024 Q4 to 2025 Q3. 19 of 196 matured launches earned $100k or more, against 14.5 expected for their price and launch quarter. Releases rose 40% on the year before: 171 against 122.

Price: $1,659
Price vs a year earlier: +115.9%
Releases, 12 months: 171
Upcoming games: 603
Games on the store: 1,555

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Strategy + Survival on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.58%share of upcoming wishlist heat	0.36% to 0.81%	59 ranked of 603 upcoming gameswishlist rank 30 Sep 2026	#404 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	1.26xhits against expected	0.93x to 1.71x	196 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#1,512 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. One game dominates the figure	+2%player demand against new supply, relative to Steam	−19% to +28%	65 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#1,359 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. One game dominates the figure Listed after unflagged rows on this board	+5%review growth against same-age games	−4% to +14%	65 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#1,727 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 19
Expected: 14.5

Launches: 196
Hit rate: 9.7%7.0% to 15.7%
Expected rate: 7.4%
Against expected: 1.26x0.93x to 1.71x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

196 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $955
Top tenth: $89,114

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 171
Prior 12 months: 122

Change: +40%
Against Steam: +2%after Steam-wide growth, shrunk by 5 releases

Parent tags

StrategyGenre pageRanked on every board, with its best pairs.
SurvivalGenre pageRanked on every board, with its best pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Strategy

pairs with Strategy

Strategy + Roguelike Deckbuilder$8,599104 launches priced, 217 releases in 12 months
Strategy + Base Building$6,139160 launches priced, 260 releases in 12 months
Strategy + Turn-Based$5,85566 launches priced, 104 releases in 12 months
Strategy + Historical$4,25980 launches priced, 157 releases in 12 months
Strategy + Party-Based RPG$3,88255 launches priced, 102 releases in 12 months
Strategy + Story Rich$3,64284 launches priced, 149 releases in 12 months

Every pair with Strategy

More with Survival

pairs with Survival

Survival + Open World Survival Craft$18,44140 launches priced, 51 releases in 12 months
Survival + Colony Sim$9,88130 launches priced, 35 releases in 12 months
Survival + Co-op$7,36134 launches priced, 70 releases in 12 months
Survival + Base Building$6,75592 launches priced, 113 releases in 12 months
Survival + Open World$5,44390 launches priced, 136 releases in 12 months
Building + Survival$4,85567 launches priced, 100 releases in 12 months

Every pair with Survival

Verdicts

in development

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