Tag pairdata 30 Sep 2026
Strategy + Arcade: a typical launch earns $202 in its first year
That is the median of 240 indie paid launches, 2024 Q4 to 2025 Q3. 10 of 464 matured launches earned $100k or more, against 15.0 expected for their price and launch quarter. Releases rose 41% on the year before: 414 against 294.
- Price
- $202 median of 240 launches
- Price vs a year earlier
- +17.6% four quarters on the four before
- Releases, 12 months
- 414 294 the year before
- Upcoming games
- 737 coming soon on Steam
- Games on the store
- 2,220 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.14%share of upcoming wishlist heat | 0.09% to 0.20% | 24 ranked of 737 upcoming gameswishlist rank 30 Sep 2026 | #1,391 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 0.72xhits against expected | 0.50x to 1.09x | 464 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #4,593 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| −11%player demand against new supply, relative to Steam | −28% to +3% | 24 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,772 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −8%review growth against same-age games | −20% to +4% | 24 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #2,396 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 464
- Hit rate
- 2.2%1.3% to 5.3%
- Expected rate
- 3.2%
- Against expected
- 0.72x0.50x to 1.09x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
464 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $202
- Top tenth
- $12,469
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +41%
- Against Steam
- +3%after Steam-wide growth, shrunk by 5 releases
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- UFO 50 (opens the Steam store)2024 · 7,144 reviews, 94% positiveest. $3.6M
- Nubby's Number Factory (opens the Steam store)2025 · 18,212 reviews, 97% positiveest. $1.8M
- Dungeon Clawler (opens the Steam store)2024 · 3,736 reviews, 88% positiveest. $1.1M
- Nodebuster (opens the Steam store)2024 · 13,866 reviews, 97% positiveest. $840k
- Children of the Sun (opens the Steam store)2024 · 2,010 reviews, 92% positiveest. $610k
- Gambonanza (opens the Steam store)2026 · 1,628 reviews, 74% positiveest. $494k
- The Jackbox Party Pack 10 (opens the Steam store)2023 · 501 reviews, 64% positiveest. $304k
- Outhold (opens the Steam store)2025 · 1,826 reviews, 86% positiveest. $258k
More with Strategy
pairs with Strategy- Strategy + Roguelike Deckbuilder$8,599104 launches priced, 217 releases in 12 months
- Strategy + Base Building$6,139160 launches priced, 260 releases in 12 months
- Strategy + Turn-Based$5,85566 launches priced, 104 releases in 12 months
- Strategy + Historical$4,25980 launches priced, 157 releases in 12 months
- Strategy + Party-Based RPG$3,88255 launches priced, 102 releases in 12 months
- Strategy + Story Rich$3,64284 launches priced, 149 releases in 12 months
More with Arcade
pairs with Arcade- Co-op + Arcade$1,37646 launches priced, 69 releases in 12 months
- Arcade + Twin Stick Shooter$1,01169 launches priced, 100 releases in 12 months
- Arcade + Female Protagonist$96168 launches priced, 82 releases in 12 months
- Arcade + Local Co-Op$96050 launches priced, 58 releases in 12 months
- Arcade + Anime$91052 launches priced, 96 releases in 12 months
- Arcade + Difficult$80679 launches priced, 145 releases in 12 months
Verdicts
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