Tag pairdata 30 Sep 2026

Puzzle + Funny: a typical launch earns $687 in its first year

That is the median of 166 indie paid launches, 2024 Q4 to 2025 Q3. 15 of 324 matured launches earned $100k or more, against 14.3 expected for their price and launch quarter. Releases rose 6% on the year before: 213 against 200.

Price: $687
Price vs a year earlier: −34.4%
Releases, 12 months: 213
Upcoming games: 404
Games on the store: 1,571

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Puzzle + Funny on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.23%share of upcoming wishlist heat	0.12% to 0.31%	35 ranked of 404 upcoming gameswishlist rank 30 Sep 2026	#956 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.	1.04xhits against expected	0.75x to 1.48x	324 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#2,547 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	+43%player demand against new supply, relative to Steam	+20% to +70%	70 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months	#252 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	+12%review growth against same-age games	+1% to +24%	70 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025	#194 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 15
Expected: 14.3

Launches: 324
Hit rate: 4.6%1.7% to 8.0%
Expected rate: 4.4%
Against expected: 1.04x0.75x to 1.48x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

324 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $0
Median: $722
Top tenth: $20,281

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 213
Prior 12 months: 200

Change: +6%
Against Steam: −21%after Steam-wide growth, shrunk by 5 releases

Parent tags

PuzzleGenre pageRanked on every board, with its best pairs.
FunnyNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Puzzle

pairs with Puzzle

Puzzle + Open World$3,68033 launches priced, 31 releases in 12 months
Metroidvania + Puzzle$2,32437 launches priced, 46 releases in 12 months
Puzzle + Visual Novel$2,10397 launches priced, 167 releases in 12 months
Puzzle + Story Rich$2,000292 launches priced, 408 releases in 12 months
Puzzle + Co-op$1,92037 launches priced, 77 releases in 12 months
Puzzle + Dark Humor$1,87830 launches priced, 50 releases in 12 months

Every pair with Puzzle

More with Funny

pairs with Funny

Co-op + Funny$5,64452 launches priced, 130 releases in 12 months
Online Co-Op + Funny$5,38258 launches priced, 166 releases in 12 months
Funny + Romance$4,86732 launches priced, 30 releases in 12 months
Funny + Life Sim$2,42933 launches priced, 72 releases in 12 months
Story Rich + Funny$2,42495 launches priced, 113 releases in 12 months
Exploration + Funny$2,386110 launches priced, 181 releases in 12 months

Every pair with Funny

Verdicts

in development

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