Tag pairdata 30 Sep 2026
Niches / Online Co-Op / Funny
Online Co-Op + Funny: a typical launch earns $5,382 in its first year
That is the median of 58 indie paid launches, 2024 Q4 to 2025 Q3. 24 of 127 matured launches earned $100k or more, against 6.1 expected for their price and launch quarter. Releases rose 159% on the year before: 166 against 64.
- Price
- $5,382 median of 58 launches
- Price vs a year earlier
- −1.8% four quarters on the four before
- Releases, 12 months
- 166 64 the year before
- Upcoming games
- 483 coming soon on Steam
- Games on the store
- 857 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 5.31%share of upcoming wishlist heat | 1.04% to 13.14% | 66 ranked of 483 upcoming gameswishlist rank 30 Sep 2026 | #3,886 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 2.97xhits against expected | 2.26x to 3.85x | 127 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #12 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| −45%player demand against new supply, relative to Steam | −60% to −32% | 42 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #2,301 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| +1%review growth against same-age games | −10% to +9% | 42 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,943 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 127
- Hit rate
- 18.9%12.8% to 26.0%
- Expected rate
- 4.8%
- Against expected
- 2.97x2.26x to 3.85x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
127 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $303
- Median
- $5,260
- Top tenth
- $612,436
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +159%
- Against Steam
- +83%after Steam-wide growth, shrunk by 5 releases
Parent tags
- Online Co-OpNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- FunnyNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Lethal Company (opens the Steam store)2023 · 411,708 reviews, 97% positiveest. $82M
- RV There Yet? (opens the Steam store)2025 · 74,481 reviews, 90% positiveest. $12M
- Content Warning (opens the Steam store)2024 · 72,658 reviews, 93% positiveest. $12M
- MECCHA CHAMELEON (opens the Steam store)2026 · 79,630 reviews, 87% positiveest. $9.3M
- Liar's Bar (opens the Steam store)2024 · 48,761 reviews, 89% positiveest. $6.2M
- Chained Together (opens the Steam store)2024 · 54,926 reviews, 89% positiveest. $5M
- Bopl Battle (opens the Steam store)2023 · 21,618 reviews, 97% positiveest. $4.4M
- Lost Castle 2 (opens the Steam store)2024 · 10,933 reviews, 78% positiveest. $2.6M
More with Online Co-Op
pairs with Online Co-Op- FPS + Online Co-Op$13,34030 launches priced, 50 releases in 12 months
- Simulation + Online Co-Op$11,02868 launches priced, 133 releases in 12 months
- Online Co-Op + Action Roguelike$7,94636 launches priced, 72 releases in 12 months
- Exploration + Online Co-Op$7,08069 launches priced, 134 releases in 12 months
- Adventure + Online Co-Op$6,34186 launches priced, 187 releases in 12 months
- Co-op + Online Co-Op$6,190195 launches priced, 381 releases in 12 months
More with Funny
pairs with Funny- Co-op + Funny$5,64452 launches priced, 130 releases in 12 months
- Funny + Romance$4,86732 launches priced, 30 releases in 12 months
- Funny + Life Sim$2,42933 launches priced, 72 releases in 12 months
- Story Rich + Funny$2,42495 launches priced, 113 releases in 12 months
- Exploration + Funny$2,386110 launches priced, 181 releases in 12 months
- Anime + Funny$2,26547 launches priced, 59 releases in 12 months
Verdicts
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