Tag pairdata 30 Sep 2026
Puzzle + Difficult: a typical launch earns $1,213 in its first year
That is the median of 99 indie paid launches, 2024 Q4 to 2025 Q3. 6 of 202 matured launches earned $100k or more, against 12.6 expected for their price and launch quarter. Releases fell 3% on the year before: 103 against 106.
- Price
- $1,213 median of 99 launches
- Price vs a year earlier
- +13.2% four quarters on the four before
- Releases, 12 months
- 103 106 the year before
- Upcoming games
- 193 coming soon on Steam
- Games on the store
- 1,256 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.07%share of upcoming wishlist heat | 0.04% to 0.10% | 9 ranked of 193 upcoming gameswishlist rank 30 Sep 2026 | #2,235 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 0.58xhits against expected | 0.39x to 0.92x | 202 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #5,356 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 202
- Hit rate
- 3.0%0.5% to 10.5%
- Expected rate
- 6.3%
- Against expected
- 0.58x0.39x to 0.92x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
202 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $2
- Median
- $1,181
- Top tenth
- $49,058
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- −3%
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Artisan TD (opens the Steam store)2024 · 2,238 reviews, 88% positiveest. $770k
- TETRIS® THE GRAND MASTER 4 -ABSOLUTE EYE- (opens the Steam store)2025 · 615 reviews, 87% positiveest. $311k
- Kaizen: A Factory Story (opens the Steam store)2025 · 695 reviews, 91% positiveest. $281k
- Craftlings (opens the Steam store)2026 · 313 reviews, 86% positiveest. $127k
- Maxwell's puzzling demon (opens the Steam store)2024 · 416 reviews, 98% positiveest. $126k
- Bat to the Heavens (opens the Steam store)2024 · 409 reviews, 95% positiveest. $124k
- Gentoo Rescue (opens the Steam store)2025 · 238 reviews, 99% positiveest. $96k
- Pitty Meaty (opens the Steam store)2024 · 118 reviews, 81% positiveest. $72k
More with Puzzle
pairs with Puzzle- Puzzle + Open World$3,68033 launches priced, 31 releases in 12 months
- Metroidvania + Puzzle$2,32437 launches priced, 46 releases in 12 months
- Puzzle + Visual Novel$2,10397 launches priced, 167 releases in 12 months
- Puzzle + Story Rich$2,000292 launches priced, 408 releases in 12 months
- Puzzle + Co-op$1,92037 launches priced, 77 releases in 12 months
- Puzzle + Dark Humor$1,87830 launches priced, 50 releases in 12 months
More with Difficult
pairs with Difficult- RPG + Difficult$8,09240 launches priced, 39 releases in 12 months
- Roguelike + Difficult$3,64173 launches priced, 93 releases in 12 months
- Roguelite + Difficult$3,03570 launches priced, 97 releases in 12 months
- Difficult + Action Roguelike$2,42672 launches priced, 73 releases in 12 months
- Difficult + Souls-like$2,12341 launches priced, 39 releases in 12 months
- Difficult + Bullet Hell$2,12150 launches priced, 58 releases in 12 months
Verdicts
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