Tag pairdata 30 Sep 2026
Niches / Anime / Dating Sim
Anime + Dating Sim: a typical launch earns $1,518 in its first year
That is the median of 106 indie paid launches, 2024 Q4 to 2025 Q3. 14 of 187 matured launches earned $100k or more, against 23.5 expected for their price and launch quarter. Releases fell 2% on the year before: 121 against 124.
- China market: over 35% of reviews are Chinese
- One game dominates the figure
- Price
- $1,518 median of 106 launches
- Price vs a year earlier
- −10.1% four quarters on the four before
- Releases, 12 months
- 121 124 the year before
- Upcoming games
- 317 coming soon on Steam
- Games on the store
- 988 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.25%share of upcoming wishlist heat | 0.12% to 0.43% | 34 ranked of 317 upcoming gameswishlist rank 30 Sep 2026 | #899 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 0.64xhits against expected | 0.46x to 0.91x | 187 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #6,283 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +42%player demand against new supply, relative to Steam | +14% to +75% | 65 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #271 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| +3%review growth against same-age games | −5% to +12% | 65 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,843 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 187
- Hit rate
- 7.5%5.1% to 14.9%
- Expected rate
- 12.6%
- Against expected
- 0.64x0.46x to 0.91x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
187 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $1,732
- Top tenth
- $68,496
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- −2%
- Against Steam
- −28%after Steam-wide growth, shrunk by 5 releases
Parent tags
- AnimeNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Dating SimGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- The Hungry Lamb: Traveling in the Late Ming Dynasty (opens the Steam store)2024 · 49,862 reviews, 94% positiveest. $5.8M
- Magical Princess (opens the Steam store)2026 · 7,728 reviews, 96% positiveest. $1.7M
- Rebellion GODSOUL: Awakening (opens the Steam store)2025 · 2,464 reviews, 85% positiveest. $513k
- Hookah Haze (opens the Steam store)2024 · 1,292 reviews, 92% positiveest. $471k
- AIR (opens the Steam store)2025 · 651 reviews, 98% positiveest. $395k
- Voice Love on Air (opens the Steam store)2024 · 526 reviews, 86% positiveest. $319k
- Sucker for Love: Date to Die For (opens the Steam store)2024 · 1,194 reviews, 95% positiveest. $314k
- Tsuki ni Yorisou Otome no Sahou 2 (opens the Steam store)2025 · 291 reviews, 96% positiveest. $236k
More with Anime
pairs with Anime- Anime + Mystery$5,55743 launches priced, 65 releases in 12 months
- Anime + Romance$4,97896 launches priced, 120 releases in 12 months
- Anime + LGBTQ+$4,70538 launches priced, 49 releases in 12 months
- Anime + Multiple Endings$4,54757 launches priced, 118 releases in 12 months
- Roguelike + Anime$4,38831 launches priced, 48 releases in 12 months
- Roguelite + Anime$4,27333 launches priced, 53 releases in 12 months
More with Dating Sim
pairs with Dating Sim- Dating Sim + FMV$40,45030 launches priced, 28 releases in 12 months
- Dating Sim + LGBTQ+$7,36631 launches priced, 45 releases in 12 months
- Dating Sim + Otome$6,91133 launches priced, 41 releases in 12 months
- RPG + Dating Sim$6,63993 launches priced, 145 releases in 12 months
- Multiple Endings + Dating Sim$6,57961 launches priced, 96 releases in 12 months
- Immersive Sim + Dating Sim$5,95146 launches priced, 46 releases in 12 months
Verdicts
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