Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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on 30 Sep 2026

Genres 1 Oct

Of 83 genres with 100+ launches at $10 to $20, 45 beat the 19 in 100 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.45 of 83 genres beat the 19 in 100 base rate.45 beat the base rate.

Cohort median $606

Genres

Every genre, screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than genre does.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

The genre list

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Loads the 30+ launches view.Biggest typical yearWhat the middle launch earned, highest first.Loads the 30+ launches view.Biggest upsideWhat the top tenth earned at least.Loads the 30+ launches view.Proven at scale100+ launches and above the base rate.Now: Cozy, 45 in 100. 45 match.Busiest marketsMost launches first: where the competition is.Loads the 30+ launches view.
Hide one-hit markets8 outHide small samples0 out

83 of 266 genres have 100+ launches at $10 to $20. Sorted by chance of $100k+, highest first.

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Genres at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#GenreChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 19 in 100893 of 4,810 $9,226$248,075 4,810
1 45 in 100 earned $100k+, from 131 launches 45 in 10059 hits $62,342 $971,575 131 none Pin Cozy
2 35 in 100 earned $100k+, from 177 launches 35 in 10062 hits $38,456 $901,536 177 none Pin Online Co-Op
3 34 in 100 earned $100k+, from 198 launches 34 in 10067 hits $27,523 $901,536 198 none Pin Co-op
4 32 in 100 earned $100k+, from 258 launches 32 in 10083 hits $26,551 $565,502 258 none Pin Building
5 31 in 100 earned $100k+, from 267 launches 31 in 10084 hits $31,406 $395,032 267 none Pin Life Sim
6 31 in 100 earned $100k+, from 388 launches 31 in 100119 hits $26,551 $520,165 388 none Pin Sandbox
7 30 in 100 earned $100k+, from 360 launches 30 in 100107 hits $26,717 $409,789 360 none Pin Management
8 29 in 100 earned $100k+, from 231 launches 29 in 10068 hits $28,409 $663,058 231 none Pin Base Building
9 29 in 100 earned $100k+, from 231 launches 29 in 10068 hits $24,288 $522,189 231 none Pin Crafting
10 27 in 100 earned $100k+, from 201 launches 27 in 10055 hits $27,623 $402,463 201 none Pin Economy
11 27 in 100 earned $100k+, from 268 launches 27 in 10072 hits $16,088 $485,586 268 none Pin Action Roguelike
12 27 in 100 earned $100k+, from 304 launches 27 in 10081 hits $20,964 $510,045 304 none Pin Open World
13 26 in 100 earned $100k+, from 102 launches 26 in 10027 hits $12,549 $411,669 102 none Pin Driving
14 26 in 100 earned $100k+, from 187 launches 26 in 10049 hits $23,677 $358,651 187 none Pin Resource Management
15 26 in 100 earned $100k+, from 124 launches 26 in 10032 hits $33,382 $558,583 124 1-hit Pin Roguelike Deckbuilder
16 25 in 100 earned $100k+, from 124 launches 25 in 10031 hits $9,310 $291,418 124 none Pin Investigation
17 25 in 100 earned $100k+, from 126 launches 25 in 10031 hits $18,150 $363,650 126 none Pin Medieval
18 25 in 100 earned $100k+, from 151 launches 25 in 10037 hits $23,478 $292,264 151 1-hit Pin Metroidvania
19 24 in 100 earned $100k+, from 359 launches 24 in 10087 hits $18,621 $332,634 359 none Pin Immersive Sim
20 24 in 100 earned $100k+, from 141 launches 24 in 10034 hits $10,665 $248,075 141 none Pin Detective
21 24 in 100 earned $100k+, from 448 launches 24 in 100108 hits $18,456 $485,586 448 none Pin Roguelite
22 24 in 100 earned $100k+, from 226 launches 24 in 10054 hits $18,938 $358,651 226 none Pin Survival
23 24 in 100 earned $100k+, from 143 launches 24 in 10034 hits $7,628 $430,966 143 none Pin Tower Defense
24 24 in 100 earned $100k+, from 480 launches 24 in 100113 hits $18,676 $415,727 480 none Pin Roguelike
25 FPS24 in 100 earned $100k+, from 238 launches 24 in 10056 hits $11,231 $636,746 238 none Pin FPS

24 in 100 earned $100k+, from 238 launches at $10 to $20. That is about 1.3 times the base rate.

Base rate at $10 to $20: 19 in 100 (893 of 4,810 launches earned $100k+).

Typical first year $11,231; the top 1 in 10 earned at least $636,746.

Lens check, all pricesHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.

No warning markers: no single game holds half the money, the sample is 50+ launches and the audience split is small.

Chance of $100k+ at every price (Standard lens)
PriceChanceLaunchesTypical
All prices1 in 121,427$607
Under $51 in 147733$201
$5 to $101 in 22387$1,185
$10 to $2024 in 100238$11,231
$20 to $4059 in 10069$221,649

Grey: under 30 launches at that price, written as a count. Odds compare best within one price.

Best tag pairs inside, at $10 to $20

Open genre pageCheck this idea
26 23 in 100 earned $100k+, from 181 launches 23 in 10042 hits $18,428 $362,436 181 1-hitAudience Pin Card Battler
27 23 in 100 earned $100k+, from 203 launches 23 in 10047 hits $14,811 $305,217 203 none Pin Character Customization
28 23 in 100 earned $100k+, from 213 launches 23 in 10049 hits $20,641 $363,650 213 1-hit Pin Deckbuilding
29 23 in 100 earned $100k+, from 171 launches 23 in 10039 hits $17,302 $296,262 171 1-hit Pin Dark Fantasy
30 23 in 100 earned $100k+, from 189 launches 23 in 10043 hits $13,053 $286,515 189 none Pin Hack and Slash
31 22 in 100 earned $100k+, from 224 launches 22 in 10050 hits $14,811 $415,727 224 Audience Pin Dungeon Crawler
32 22 in 100 earned $100k+, from 145 launches 22 in 10032 hits $17,624 $313,313 145 Audience Pin City Builder
33 22 in 100 earned $100k+, from 128 launches 22 in 10028 hits $13,963 $240,450 128 none Pin Tactical
34 22 in 100 earned $100k+, from 106 launches 22 in 10023 hits $3,035 $471,994 106 none Pin Third-Person Shooter
35 21 in 100 earned $100k+, from 121 launches 21 in 10026 hits $18,695 $286,515 121 none Pin Souls-like
36 21 in 100 earned $100k+, from 1,006 launches 21 in 100216 hits $14,573 $294,876 1,006 none Pin Simulation
37 20 in 100 earned $100k+, from 135 launches 20 in 10027 hits $15,866 $187,016 135 none Pin Survival Horror
38 20 in 100 earned $100k+, from 397 launches 20 in 10079 hits $10,460 $242,848 397 none Pin Horror
39 20 in 100 earned $100k+, from 228 launches 20 in 10045 hits $16,691 $233,568 228 none Pin Psychological Horror
40 20 in 100 earned $100k+, from 394 launches 20 in 10077 hits $8,418 $319,385 394 Audience Pin Shooter
41 19 in 100 earned $100k+, from 119 launches 19 in 10023 hits $13,660 $281,739 119 Audience Pin RTS
42 19 in 100 earned $100k+, from 176 launches 19 in 10034 hits $6,798 $184,557 176 none Pin Time Management
43 19 in 100 earned $100k+, from 297 launches 19 in 10057 hits $8,741 $235,997 297 none Pin Action RPG
44 19 in 100 earned $100k+, from 185 launches 19 in 10035 hits $7,891 $237,886 185 Audience Pin Dating Sim
45 19 in 100 earned $100k+, from 133 launches 19 in 10025 hits $10,928 $227,091 133 1-hit Pin Collectathon
46 19 in 100 earned $100k+, from 881 launches 19 in 100163 hits $10,017 $237,886 881 none Pin RPG
47 18 in 100 earned $100k+, from 245 launches 18 in 10045 hits $14,168 $279,264 245 none Pin Card Game
48 18 in 100 earned $100k+, from 109 launches 18 in 10020 hits $9,733 $242,848 109 none Pin Walking Simulator
49 18 in 100 earned $100k+, from 126 launches 18 in 10023 hits $10,017 $155,037 126 none Pin 1990's
50 18 in 100 earned $100k+, from 132 launches 18 in 10024 hits $14,911 $368,366 132 none Pin Post-apocalyptic
Show 25 moreShowing 50 of 83 genres
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.