Best niches
$10 to $20Pairs that hit $100k+ beyond the oddsFree until launch
Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.
Genres 1 Oct
Of 166 genres with 30+ launches at $10 to $20, 89 beat the 19 in 100 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.89 of 166 genres beat the 19 in 100 base rate.89 beat the base rate.
Cohort median $606
Every genre, screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than genre does.
Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.
Pairs that hit $100k+ beyond the oddsFree until launch
166 of 266 genres have 30+ launches at $10 to $20. 104 match the search and chips. Sorted by chance of $100k+, lowest first.
| Rank# | Genre | Chance of $100k+ | Typical year | Top 1 in 10 | Launches | Markers | Pin | ||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| All games at $10 to $20the base rate: the row to beat | 19 in 100893 of 4,810 | $9,226 | $248,075 | 4,810 | |||||||||||||||||||||||||||
| 1 | VR1 in 17 earned $100k+, from 186 launches | 1 in 1711 hits | $3,238 | $49,782 | 186 | none | Pin VR | ||||||||||||||||||||||||
| 2 | Hidden Object1 in 15 earned $100k+, from 189 launches | 1 in 1513 hits | $1,619 | $50,242 | 189 | none | Pin Hidden Object | ||||||||||||||||||||||||
| 3 | Magic1 in 14 earned $100k+, from 123 launches | 1 in 149 hits | $6,071 | $67,084 | 123 | none | Pin Magic | ||||||||||||||||||||||||
| 4 | Party-Based RPG1 in 13 earned $100k+, from 141 launches | 1 in 1311 hits | $5,584 | $86,922 | 141 | Audience | Pin Party-Based RPG | ||||||||||||||||||||||||
| 5 | Puzzle Platformer1 in 12 earned $100k+, from 137 launches | 1 in 1211 hits | $7,222 | $71,244 | 137 | Audience | Pin Puzzle Platformer | ||||||||||||||||||||||||
| 6 | Board Game1 in 10 earned $100k+, from 115 launches | 1 in 1011 hits | $6,071 | $89,850 | 115 | none | Pin Board Game | ||||||||||||||||||||||||
| 7 | Space Sim1 in 10 earned $100k+, from 51 launches | 1 in 105 hits | $2,429 | $97,151 | 51 | Audience | Pin Space Sim | ||||||||||||||||||||||||
| 8 | JRPG10 in 100 earned $100k+, from 181 launches | 10 in 10019 hits | $5,767 | $101,418 | 181 | none | Pin JRPG | ||||||||||||||||||||||||
| 9 | Tabletop11 in 100 earned $100k+, from 75 launches | 11 in 1008 hits | $6,477 | $114,321 | 75 | none | Pin Tabletop | ||||||||||||||||||||||||
11 in 100 earned $100k+, from 75 launches at $10 to $20. That is about 0.6 times the base rate. Base rate at $10 to $20: 19 in 100 (893 of 4,810 launches earned $100k+). Typical first year $6,477; the top 1 in 10 earned at least $114,321. Lens check, all pricesHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds. No warning markers: no single game holds half the money, the sample is 50+ launches and the audience split is small.
Grey: under 30 launches at that price, written as a count. Odds compare best within one price. Best tag pairs inside, at $10 to $20
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| 10 | Arcade11 in 100 earned $100k+, from 384 launches | 11 in 10041 hits | $3,643 | $106,057 | 384 | none | Pin Arcade | ||||||||||||||||||||||||
| 11 | Score Attack11 in 100 earned $100k+, from 55 launches | 11 in 1006 hits | $3,116 | $144,500 | 55 | none | Pin Score Attack | ||||||||||||||||||||||||
| 12 | 3D Platformer11 in 100 earned $100k+, from 208 launches | 11 in 10023 hits | $3,157 | $156,119 | 208 | none | Pin 3D Platformer | ||||||||||||||||||||||||
| 13 | Logic12 in 100 earned $100k+, from 110 launches | 12 in 10013 hits | $6,576 | $124,151 | 110 | none | Pin Logic | ||||||||||||||||||||||||
| 14 | Real Time Tactics12 in 100 earned $100k+, from 117 launches | 12 in 10014 hits | $3,886 | $118,418 | 117 | Audience | Pin Real Time Tactics | ||||||||||||||||||||||||
| 15 | Arena Shooter12 in 100 earned $100k+, from 50 launches | 12 in 1006 hits | $3,238 | $237,211 | 50 | Audience | Pin Arena Shooter | ||||||||||||||||||||||||
| 16 | Sports12 in 100 earned $100k+, from 173 launches | 12 in 10021 hits | $4,007 | $118,201 | 173 | Audience | Pin Sports | ||||||||||||||||||||||||
| 17 | 2D Fighter12 in 100 earned $100k+, from 57 launches | 12 in 1007 hits | $6,072 | $231,544 | 57 | Audience | Pin 2D Fighter | ||||||||||||||||||||||||
| 18 | Precision Platformer13 in 100 earned $100k+, from 88 launches | 13 in 10011 hits | $8,499 | $137,311 | 88 | none | Pin Precision Platformer | ||||||||||||||||||||||||
| 19 | Supernatural13 in 100 earned $100k+, from 64 launches | 13 in 1008 hits | $7,891 | $110,105 | 64 | none | Pin Supernatural | ||||||||||||||||||||||||
| 20 | Romance13 in 100 earned $100k+, from 181 launches | 13 in 10023 hits | $7,691 | $138,114 | 181 | none | Pin Romance | ||||||||||||||||||||||||
| 21 | 2D Platformer13 in 100 earned $100k+, from 317 launches | 13 in 10041 hits | $6,193 | $174,231 | 317 | none | Pin 2D Platformer | ||||||||||||||||||||||||
| 22 | Shoot 'Em Up13 in 100 earned $100k+, from 107 launches | 13 in 10014 hits | $5,262 | $195,922 | 107 | none | Pin Shoot 'Em Up | ||||||||||||||||||||||||
| 23 | Choose Your Own Adventure13 in 100 earned $100k+, from 254 launches | 13 in 10034 hits | $4,553 | $173,636 | 254 | none | Pin Choose Your Own Adventure | ||||||||||||||||||||||||
| 24 | Wargame13 in 100 earned $100k+, from 89 launches | 13 in 10012 hits | $11,231 | $188,807 | 89 | none | Pin Wargame | ||||||||||||||||||||||||
| 25 | Cyberpunk14 in 100 earned $100k+, from 80 launches | 14 in 10011 hits | $13,356 | $200,375 | 80 | none | Pin Cyberpunk | ||||||||||||||||||||||||
Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices.
Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.