Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Capitalism + Incrementalabout 13 times expected at its prices14 in 100

1Capitalism + Incremental14 in 10050 launches 2Casual + Desktop Companion28 in 10047 launches 3Desktop Companion + Idler25 in 10064 launches 4Desktop Companion + Relaxing30 in 10043 launches 5Comedy + Memes10 in 10049 launches

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Price $10 to $20

All prices1 in 16 hit $100k+Under $51 in 200 hit $100k+$5 to $101 in 26 hit $100k+$10 to $2019 in 100 hit $100k+$20 to $4042 in 100 hit $100k+

Base rate: indie paid launches 6 to 30 months old, 29,637 launches. Odds compare best within one price.

Lens West-facing view

Standard West-facing view Without the breakout Last 18 months

Games mostly reviewed outside China: drops games with 35% or more of their reviews in Chinese. Lenses are computed across all prices only so far, so a lens reads All prices.

Sample 10+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20 West-facing view Reset

The West-facing view lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Now: Co-op + Sandbox, 40 in 100. 1,751 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Co-op + Open World, $87,031 typical. 5,130 match.Biggest upsideWhat the top tenth earned at least.Not computed for lenses yet.Proven at scale100+ launches and above the base rate.Now: Base Building + Management, 33 in 100. 833 match.Busiest marketsMost launches first: where the competition is.Now: 2D + Casual, 4,080 launches. 5,130 match.

Hide one-hit markets+1,728 if off Hide small samples571 out

5,145 of 5,145 niches have 10+ launches at any price, West-facing view. 3,417 match the search and chips. Sorted by chance of $100k+, highest first.

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Niches at any price, West-facing view, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at any price, West-facing viewthe base rate: the row to beat	1 in 161,804 of 29,637	$606	not computed	29,637
1	FMV + Immersive Sim12 of 28 launches earned $100k+	12 of 2812 hits	$46,003	not computed	28	Small	Pin FMV + Immersive Sim
2	Co-op + Sandbox40 in 100 earned $100k+, from 42 launches	40 in 10017 hits	$47,612	not computed	42	SmallAudience	Pin Co-op + Sandbox
3	Open World Survival Craft + Sandbox39 in 100 earned $100k+, from 44 launches	39 in 10017 hits	$37,033	not computed	44	SmallAudience	Pin Open World Survival Craft + Sandbox
4	Cozy + Story Rich37 in 100 earned $100k+, from 43 launches	37 in 10016 hits	$24,883	not computed	43	SmallAudience	Pin Cozy + Story Rich
5	Building + Multiplayer36 in 100 earned $100k+, from 47 launches	36 in 10017 hits	$47,349	not computed	47	SmallAudience	Pin Building + Multiplayer
6	Online Co-Op + Sandbox36 in 100 earned $100k+, from 47 launches	36 in 10017 hits	$32,570	not computed	47	Small	Pin Online Co-Op + Sandbox
7	Simulation + Wholesome36 in 100 earned $100k+, from 42 launches	36 in 10015 hits	$39,155	not computed	42	Small	Pin Simulation + Wholesome
8	Base Building + Colony Sim34 in 100 earned $100k+, from 97 launches	34 in 10033 hits	$27,623	not computed	97	none	Pin Base Building + Colony Sim
9	Multiplayer + Sandbox34 in 100 earned $100k+, from 77 launches	34 in 10026 hits	$24,891	not computed	77	none	Pin Multiplayer + Sandbox
10	Co-op + FPS33 in 100 earned $100k+, from 51 launches	33 in 10017 hits	$3,436	not computed	51	none	Pin Co-op + FPS
11	Open World Survival Craft + Survival33 in 100 earned $100k+, from 76 launches	33 in 10025 hits	$25,194	not computed	76	none	Pin Open World Survival Craft + Survival
12	City Builder + Survival33 in 100 earned $100k+, from 46 launches	33 in 10015 hits	$21,482	not computed	46	Small	Pin City Builder + Survival
13	Base Building + Management33 in 100 earned $100k+, from 135 launches	33 in 10044 hits	$16,148	not computed	135	none	Pin Base Building + Management
14	Colony Sim + Sandbox32 in 100 earned $100k+, from 65 launches	32 in 10021 hits	$8,496	not computed	65	Audience	Pin Colony Sim + Sandbox
15	Base Building + Sandbox31 in 100 earned $100k+, from 160 launches	31 in 10050 hits	$7,286	not computed	160	Audience	Pin Base Building + Sandbox
16	Online Co-Op + Roguelike31 in 100 earned $100k+, from 45 launches	31 in 10014 hits	$10,722	not computed	45	Small	Pin Online Co-Op + Roguelike
17	Cinematic + FMV9 of 29 launches earned $100k+	9 of 299 hits	$20,027	not computed	29	SmallAudience	Pin Cinematic + FMV
18	Driving + Exploration31 in 100 earned $100k+, from 62 launches	31 in 10019 hits	$3,544	not computed	62	none	Pin Driving + Exploration
19	FMV + Multiple Endings7 of 23 launches earned $100k+	7 of 237 hits	$54,451	not computed	23	SmallAudience	Pin FMV + Multiple Endings
20	Driving + Open World30 in 100 earned $100k+, from 66 launches	30 in 10020 hits	$6,511	not computed	66	none	Pin Driving + Open World
21	Colony Sim + Management30 in 100 earned $100k+, from 80 launches	30 in 10024 hits	$21,454	not computed	80	none	Pin Colony Sim + Management
22	Cozy + Life Sim30 in 100 earned $100k+, from 60 launches	30 in 10018 hits	$16,148	not computed	60	none	Pin Cozy + Life Sim
23	Cozy + Farming Sim30 in 100 earned $100k+, from 50 launches	30 in 10015 hits	$22,342	not computed	50	none	Pin Cozy + Farming Sim
24	Dating Sim + FMV30 in 100 earned $100k+, from 40 launches	30 in 10012 hits	$33,405	not computed	40	SmallAudience	Pin Dating Sim + FMV
25	Medieval + Sandbox30 in 100 earned $100k+, from 47 launches	30 in 10014 hits	$12,463	not computed	47	Small	Pin Medieval + Sandbox

Show 25 moreShowing 25 of 3,417 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.