Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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Game Market DataBuild what sells
Live games
191,514
on 30 Sep 2026

Niches 1 Oct

Of 4,039 niches with 30+ launches at any price, Last 18 months, 1,630 beat the 1 in 16 base rate. Price moves the odds most: 1 in 192 under $5, 42 in 100 at $20 to $40.1,630 of 4,039 niches beat the 1 in 16 base rate.1,630 beat the base rate.

Cohort median $606

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 6 to 30 months old, data 1 Oct 2026. A hit is an estimated first year of $100k+. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

Best niches

All prices

Pairs that hit $100k+ beyond the oddsFree until launch

Capitalism + Incrementalabout 13 times expected at its prices14 in 100

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

The Last 18 months lens is computed across all prices only for now, so this list reads All prices. Pick Standard to read $10 to $20.

4,039 of 5,145 niches have 30+ launches at any price, Last 18 months. 1,522 match the search and chips. Sorted by chance of $100k+, lowest first.

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Niches at any price, Last 18 months, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at any price, Last 18 monthsthe base rate: the row to beat 1 in 161,804 of 29,637 $606not computed 29,637
1 none of 195 launches earned $100k+ 0 in 100no hits $162 not computed 195 none Pin 2D + Top-Down Shooter
2 none of 147 launches earned $100k+ 0 in 100no hits $81 not computed 147 none Pin Casual + Runner
3 none of 104 launches earned $100k+ 0 in 100no hits $167 not computed 104 none Pin 2D + Tabletop
4 none of 101 launches earned $100k+ 0 in 100no hits $121 not computed 101 none Pin Arcade + Linear
5 none of 97 launches earned $100k+ 0 in 100no hits $121 not computed 97 none Pin Puzzle + Side Scroller
6 none of 93 launches earned $100k+ 0 in 100no hits $121 not computed 93 Audience Pin Casual + Real Time Tactics
7 none of 88 launches earned $100k+ 0 in 100no hits $140 not computed 88 none Pin Action-Adventure + Hidden Object
8 none of 82 launches earned $100k+ 0 in 100no hits $481 not computed 82 none Pin Cartoony + Hidden Object
9 none of 82 launches earned $100k+ 0 in 100no hits $100 not computed 82 none Pin Puzzle Platformer + Strategy
10 none of 81 launches earned $100k+ 0 in 100no hits $202 not computed 81 none Pin 2D Platformer + Linear
11 none of 81 launches earned $100k+ 0 in 100no hits $101 not computed 81 Audience Pin Casual + Solitaire
12 none of 81 launches earned $100k+ 0 in 100no hits $303 not computed 81 none Pin Physics + Precision Platformer
13 none of 81 launches earned $100k+ 0 in 100no hits $142 not computed 81 Audience Pin Platformer + Strategy
14 none of 77 launches earned $100k+ 0 in 100no hits $303 not computed 77 none Pin Action-Adventure + Bullet Hell
15 none of 74 launches earned $100k+ 0 in 100no hits $161 not computed 74 Audience Pin Casual + Strategy RPG
16 none of 72 launches earned $100k+ 0 in 100no hits $405 not computed 72 none Pin Fantasy + Hidden Object
17 none of 69 launches earned $100k+ 0 in 100no hits $182 not computed 69 none Pin Arena Shooter + Casual
18 none of 64 launches earned $100k+ 0 in 100no hits $202 not computed 64 none Pin 3D Fighter + Adventure
19 none of 64 launches earned $100k+ 0 in 100no hits $182 not computed 64 none Pin 3D Platformer + FPS
20 none of 64 launches earned $100k+ 0 in 100no hits $81 not computed 64 none Pin 3D Platformer + Hidden Object
21 none of 61 launches earned $100k+ 0 in 100no hits $133 not computed 61 none Pin Hidden Object + Puzzle Platformer
22 none of 59 launches earned $100k+ 0 in 100no hits $162 not computed 59 Audience Pin 2D Fighter + Adventure
23 none of 59 launches earned $100k+ 0 in 100no hits $323 not computed 59 none Pin Arcade + Survival
24 none of 58 launches earned $100k+ 0 in 100no hits $182 not computed 58 none Pin Precision Platformer + Runner
25 none of 57 launches earned $100k+ 0 in 100no hits $121 not computed 57 Audience Pin Cartoony + Incremental
Show 25 moreShowing 25 of 1,522 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.