Tag pairdata 30 Sep 2026
Niches / Relaxing / Female Protagonist
Relaxing + Female Protagonist: a typical launch earns $1,574 in its first year
That is the median of 43 indie paid launches, 2024 Q4 to 2025 Q3. 11 of 95 matured launches earned $100k or more, against 6.4 expected for their price and launch quarter. Releases rose 38% on the year before: 73 against 53.
- Price
- $1,574 median of 43 launches
- Price vs a year earlier
- +24.6% four quarters on the four before
- Releases, 12 months
- 73 53 the year before
- Upcoming games
- 144 coming soon on Steam
- Games on the store
- 498 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.08%share of upcoming wishlist heat | 0.04% to 0.13% | 12 ranked of 144 upcoming gameswishlist rank 30 Sep 2026 | #2,007 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.49xhits against expected | 1.05x to 2.15x | 95 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #753 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| −2%player demand against new supply, relative to Steam | −24% to +26% | 42 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,522 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −6%review growth against same-age games | −14% to +5% | 42 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #2,336 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 95
- Hit rate
- 11.6%4.9% to 18.8%
- Expected rate
- 6.7%
- Against expected
- 1.49x1.05x to 2.15x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
95 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $4
- Median
- $1,819
- Top tenth
- $121,869
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +38%
- Against Steam
- −4%after Steam-wide growth, shrunk by 5 releases
Parent tags
- RelaxingNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Female ProtagonistNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Chill with You : Lo-Fi Story (opens the Steam store)2025 · 12,357 reviews, 98% positiveest. $2.1M
- Dungeons of Hinterberg (opens the Steam store)2024 · 2,420 reviews, 93% positiveest. $1.1M
- Botany Manor (opens the Steam store)2024 · 1,032 reviews, 94% positiveest. $522k
- Yohane the Parhelion - NUMAZU in the MIRAGE - (opens the Steam store)2024 · 688 reviews, 90% positiveest. $418k
- inKONBINI: One Store. Many Stories (opens the Steam store)2026 · 1,018 reviews, 85% positiveest. $412k
- Equinox: Homecoming (opens the Steam store)2025 · 1,309 reviews, 80% positiveest. $397k
- Bobo Bay (opens the Steam store)2026 · 770 reviews, 95% positiveest. $390k
- Camper Van: Make it Home (opens the Steam store)2025 · 1,153 reviews, 91% positiveest. $350k
More with Relaxing
pairs with Relaxing- Relaxing + Economy$7,82849 launches priced, 115 releases in 12 months
- Relaxing + Open World$3,43945 launches priced, 56 releases in 12 months
- Building + Relaxing$3,39787 launches priced, 134 releases in 12 months
- Relaxing + Management$3,154101 launches priced, 233 releases in 12 months
- Relaxing + Farming Sim$2,87450 launches priced, 106 releases in 12 months
- Relaxing + Crafting$2,42950 launches priced, 83 releases in 12 months
More with Female Protagonist
pairs with Female Protagonist- Hack and Slash + Female Protagonist$10,32730 launches priced, 52 releases in 12 months
- JRPG + Female Protagonist$6,70840 launches priced, 47 releases in 12 months
- Female Protagonist + Action Roguelike$6,55637 launches priced, 55 releases in 12 months
- Mystery + Female Protagonist$5,30753 launches priced, 76 releases in 12 months
- Female Protagonist + LGBTQ+$4,85853 launches priced, 86 releases in 12 months
- Bullet Hell + Female Protagonist$4,45135 launches priced, 39 releases in 12 months
Verdicts
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