Tag pairdata 30 Sep 2026
Niches / Puzzle / Old School
Puzzle + Old School: a typical launch earns $293 in its first year
That is the median of 40 indie paid launches, 2024 Q4 to 2025 Q3. 2 of 84 matured launches earned $100k or more, against 4.2 expected for their price and launch quarter. Releases rose 27% on the year before: 57 against 45.
- Price
- $293 median of 40 launches
- Price vs a year earlier
- −44.0% four quarters on the four before
- Releases, 12 months
- 57 45 the year before
- Upcoming games
- 84 coming soon on Steam
- Games on the store
- 404 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.03%share of upcoming wishlist heat | 0.02% to 0.06% | 8 ranked of 84 upcoming gameswishlist rank 30 Sep 2026 | #2,965 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 0.70xhits against expected | 0.51x to 1.23x | 84 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #4,752 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period. | |||
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window. | |||
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 84
- Hit rate
- 2.4%0.0% to 5.8%
- Expected rate
- 5.0%
- Against expected
- 0.70x0.51x to 1.23x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
84 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $313
- Top tenth
- $8,765
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +27%
Parent tags
- PuzzleGenre pageRanked on every board, with its best pairs.
- Old SchoolNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Tomb Raider I-III Remastered Starring Lara Croft (opens the Steam store)2024 · 6,903 reviews, 85% positiveest. $4.2M
- Penelope Pendrick and the Art of Deceit (opens the Steam store)2025 · 581 reviews, 97% positiveest. $294k
- Post Trauma (opens the Steam store)2025 · 577 reviews, 73% positiveest. $175k
- Purple Place - Classic Games (opens the Steam store)2023 · 2,323 reviews, 86% positiveest. $94k
- Shadows of the Afterland (opens the Steam store)2026 · 135 reviews, 95% positiveest. $41k
- Tales from Candleforth (opens the Steam store)2024 · 149 reviews, 85% positiveest. $36k
- Illusion Box (opens the Steam store)2025 · 235 reviews, 95% positiveest. $33k
- Subversive Memories (opens the Steam store)2026 · 132 reviews, 96% positiveest. $32k
More with Puzzle
pairs with Puzzle- Puzzle + Open World$3,68033 launches priced, 31 releases in 12 months
- Metroidvania + Puzzle$2,32437 launches priced, 46 releases in 12 months
- Puzzle + Visual Novel$2,10397 launches priced, 167 releases in 12 months
- Puzzle + Story Rich$2,000292 launches priced, 408 releases in 12 months
- Puzzle + Co-op$1,92037 launches priced, 77 releases in 12 months
- Puzzle + Dark Humor$1,87830 launches priced, 50 releases in 12 months
More with Old School
pairs with Old School- First-Person + Old School$2,12537 launches priced, 39 releases in 12 months
- Old School + 1990's$1,80034 launches priced, 68 releases in 12 months
- Shooter + Old School$1,55845 launches priced, 53 releases in 12 months
- Old School + 3D$83942 launches priced, 45 releases in 12 months
- RPG + Old School$62748 launches priced, 68 releases in 12 months
- Adventure + Old School$60767 launches priced, 82 releases in 12 months
Verdicts
in developmentGMD Verdicts will be a written read on a niche, built from the same data and the published method on this site. Join the early list and we will email you when the first ones are ready. Nothing on this page is held back while you wait.