Tag pairdata 30 Sep 2026
Horror + Comedy: a typical launch earns $1,700 in its first year
That is the median of 39 indie paid launches, 2024 Q4 to 2025 Q3. 5 of 77 matured launches earned $100k or more, against 2.7 expected for their price and launch quarter. Releases rose 53% on the year before: 75 against 49.
- Price
- $1,700 median of 39 launches
- Price vs a year earlier
- −52.5% four quarters on the four before
- Releases, 12 months
- 75 49 the year before
- Upcoming games
- 164 coming soon on Steam
- Games on the store
- 437 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.16%share of upcoming wishlist heat | 0.12% to 0.21% | 23 ranked of 164 upcoming gameswishlist rank 30 Sep 2026 | #1,238 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.40xhits against expected | 0.95x to 2.24x | 77 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #995 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| −4%player demand against new supply, relative to Steam | −26% to +36% | 27 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,564 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| +5%review growth against same-age games | −8% to +14% | 27 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,718 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 77
- Hit rate
- 6.5%3.4% to 12.1%
- Expected rate
- 3.5%
- Against expected
- 1.40x0.95x to 2.24x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
77 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $80
- Median
- $3,237
- Top tenth
- $40,461
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +53%
- Against Steam
- +9%after Steam-wide growth, shrunk by 5 releases
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- R.E.P.O. (opens the Steam store)2025 · 342,858 reviews, 96% positiveest. $68M
- Content Warning (opens the Steam store)2024 · 72,658 reviews, 93% positiveest. $12M
- Shift At Midnight (opens the Steam store)2026 · 10,587 reviews, 88% positiveest. $1.9M
- YAPYAP (opens the Steam store)2026 · 8,472 reviews, 83% positiveest. $1.7M
- Gori: Cuddly Carnage (opens the Steam store)2024 · 1,442 reviews, 96% positiveest. $642k
- KILL IT WITH FIRE! 2 (opens the Steam store)2024 · 1,445 reviews, 93% positiveest. $439k
- Oh Deer (opens the Steam store)2024 · 2,127 reviews, 84% positiveest. $430k
- WE ARE SO DEAD (opens the Steam store)2026 · 688 reviews, 73% positiveest. $111k
More with Horror
pairs with Horror- Horror + Co-op$7,08089 launches priced, 127 releases in 12 months
- Horror + Online Co-Op$5,819120 launches priced, 169 releases in 12 months
- Horror + Multiplayer$5,680106 launches priced, 172 releases in 12 months
- Horror + Lovecraftian$3,41850 launches priced, 72 releases in 12 months
- Horror + Roguelike$3,33937 launches priced, 73 releases in 12 months
- Horror + Text-Based$2,83130 launches priced, 65 releases in 12 months
More with Comedy
pairs with Comedy- Comedy + Story Rich$3,48872 launches priced, 98 releases in 12 months
- RPG + Comedy$2,12247 launches priced, 75 releases in 12 months
- Comedy + Multiple Endings$1,94233 launches priced, 51 releases in 12 months
- Comedy + First-Person$1,63646 launches priced, 104 releases in 12 months
- Comedy + Physics$1,61742 launches priced, 99 releases in 12 months
- Comedy + Anime$1,61757 launches priced, 88 releases in 12 months
Verdicts
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