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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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on 30 Sep 2026

Niches / Cute + Retro

Niche

Cute + Retro

Games tagged both Cute and Retro: 124 indie paid launches, 4 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about".
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 29,637 indie paid launches 6 to 30 months old, data of 1 Oct 2026. How it is measured.

Showing Cute + Retro priced $10 to $20.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

Cute + Retro trails both its tags: 1 of its 15 launches earned $100k+ priced $10 to $20, against 16.3 in 100 for Cute and 19.3 in 100 for Retro.

Small sample: 15 launches, 1 hits.

2NDRunner-up
Tag onemood tagCute
16.3in 100 earned
$100k+
Odds16.3 in 100
Typical earnings$9,124
Launches615 / 100 hits
Pair trails by9.6 in 100
3RDThird
This pairCute + Retro
1 of 15launches earned
$100k+ small
Odds1 of 15 launches
Typical earnings$3,238
Launches15 / 1 hits
Expected18.6 in 100
1STWinner
Tag twomood tagRetro
19.3in 100 earned
$100k+
Odds19.3 in 100
Typical earnings$11,231
Launches197 / 38 hits
Pair trails by12.6 in 100
All indie launches $10 to $20: 18.6 in 100 earned $100k+, typical $9,226, from 4,810 launches.each block is 1 in 100 all indie at $10 to $20Cute is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 42.4 in 100), so read it within a price band.

Price bandswitches the whole page
What the overlap means

The overlap is this niche: the 15 games tagged both Cute and Retro priced $10 to $20. 6.7 in 100 of them earned $100k+, against 16.5 for Cute-only games and 20.3 for Retro-only games, so games with both tags did worse than games with either tag alone.

Both: 15 games priced $10 to $20; 6.7 in 100 earned $100k+ (1 in 15), typical first-year earnings $3,238.

Circle areas follow launch counts; the gold overlap is exactly the pair's 15 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Backyard Baseball '97leads this pair31.7%
PairBackyard Baseball '9731.7%
CuteMewgenics15.9%
RetroMouthwashing18.2%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

Open free preview
ComparablesFree until launchClick to unlockWho leads Cute + Retro

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Backyard Baseball '97 earned 31.7% of the estimated first-year money of the 124 Cute + Retro launches.
  • Cute is led by Mewgenics, with 15.9% of its money.
  • Retro is led by Mouthwashing, with 18.2% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: those with a mostly Chinese audience, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Cute + Retro is changed recently: Last 18 months moves the answer by more than a quarter. It holds in 2 of 3.

Cute + Retro through every lens, all prices
This pairBaseStandardevery launchWest-facing view120 of 124 launchesWithout the breakout123 of 124 launchesLast 18 months72 of 124 launches
Launches counted1244 hits1204 hits1233 hits720 hits
Earned $100k+3.2 in 1001 in 313.3 in 1001 in 302.4 in 1001 in 420.0 in 100
Typical first-year earnings$702top tenth $28,476+$728$607$606
Chance against standardthe yardstick+3.1%0.1 more in 100-25.0%0.8 fewer in 100-100.0%3.2 fewer in 100
Typical against standardthe yardstick+3.7%$26 more-13.5%$95 less-13.7%$96 less
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged both Cute and Retro, 6 to 30 months old: 124 launches.

Launches counted
1244 hits
Earned $100k+
3.2 in 1001 in 31
Typical first-year earnings
$702top tenth $28,476+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 4 of 124 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1204 hits
Earned $100k+
3.3 in 1001 in 30
Typical first-year earnings
$728
Chance against standard
+3.1%0.1 more in 100
Typical against standard
+3.7%$26 more
Without the breakoutHolds

Drops the single biggest earner, Backyard Baseball '97 (31.7% of the money): 123 launches left.

Launches counted
1233 hits
Earned $100k+
2.4 in 1001 in 42
Typical first-year earnings
$607
Chance against standard
-25.0%0.8 fewer in 100
Typical against standard
-13.5%$95 less
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 72 of 124.

Launches counted
720 hits
Earned $100k+
0.0 in 100
Typical first-year earnings
$606
Chance against standard
-100.0%3.2 fewer in 100
Typical against standard
-13.7%$96 less
Standard
Every indie paid launch tagged both Cute and Retro, 6 to 30 months old: 124 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 4 of 124 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Backyard Baseball '97 (31.7% of the money): 123 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 72 of 124.

Cute holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

Cute through every lens, all prices
CuteBaseStandardevery launchWest-facing view4,089 of 4,279 launchesWithout the breakout4,278 of 4,279 launchesLast 18 months2,326 of 4,279 launches
Launches counted4,279218 hits4,089200 hits4,278217 hits2,326111 hits
Earned $100k+5.1 in 1001 in 204.9 in 1001 in 205.1 in 1001 in 204.8 in 1001 in 21
Typical first-year earnings$725top tenth $28,533+$727$725$642
Chance against standardthe yardstick-3.9%0.2 fewer in 1000.0%no change-5.9%0.3 fewer in 100
Typical against standardthe yardstick+0.3%$2 more0.0%no change-11.4%$83 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Cute, 6 to 30 months old: 4,279 launches.

Launches counted
4,279218 hits
Earned $100k+
5.1 in 1001 in 20
Typical first-year earnings
$725top tenth $28,533+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 190 of 4,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
4,089200 hits
Earned $100k+
4.9 in 1001 in 20
Typical first-year earnings
$727
Chance against standard
-3.9%0.2 fewer in 100
Typical against standard
+0.3%$2 more
Without the breakoutHolds

Drops the single biggest earner, Mewgenics (15.9% of the money): 4,278 launches left.

Launches counted
4,278217 hits
Earned $100k+
5.1 in 1001 in 20
Typical first-year earnings
$725
Chance against standard
0.0%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 2,326 of 4,279.

Launches counted
2,326111 hits
Earned $100k+
4.8 in 1001 in 21
Typical first-year earnings
$642
Chance against standard
-5.9%0.3 fewer in 100
Typical against standard
-11.4%$83 less
Standard
Every indie paid launch tagged Cute, 6 to 30 months old: 4,279 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 190 of 4,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Mewgenics (15.9% of the money): 4,278 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 2,326 of 4,279.

Retro holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

Retro through every lens, all prices
RetroBaseStandardevery launchWest-facing view1,418 of 1,454 launchesWithout the breakout1,453 of 1,454 launchesLast 18 months793 of 1,454 launches
Launches counted1,45472 hits1,41871 hits1,45371 hits79332 hits
Earned $100k+5.0 in 1001 in 205.0 in 1001 in 204.9 in 1001 in 204.0 in 1001 in 25
Typical first-year earnings$607top tenth $28,146+$607$607$566
Chance against standardthe yardstick0.0%no change-2.0%0.1 fewer in 100-20.0%1.0 fewer in 100
Typical against standardthe yardstick0.0%no change0.0%no change-6.8%$41 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Retro, 6 to 30 months old: 1,454 launches.

Launches counted
1,45472 hits
Earned $100k+
5.0 in 1001 in 20
Typical first-year earnings
$607top tenth $28,146+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 36 of 1,454 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1,41871 hits
Earned $100k+
5.0 in 1001 in 20
Typical first-year earnings
$607
Chance against standard
0.0%no change
Typical against standard
0.0%no change
Without the breakoutHolds

Drops the single biggest earner, Mouthwashing (18.2% of the money): 1,453 launches left.

Launches counted
1,45371 hits
Earned $100k+
4.9 in 1001 in 20
Typical first-year earnings
$607
Chance against standard
-2.0%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 793 of 1,454.

Launches counted
79332 hits
Earned $100k+
4.0 in 1001 in 25
Typical first-year earnings
$566
Chance against standard
-20.0%1.0 fewer in 100
Typical against standard
-6.8%$41 less
Standard
Every indie paid launch tagged Retro, 6 to 30 months old: 1,454 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 36 of 1,454 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Mouthwashing (18.2% of the money): 1,453 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 793 of 1,454.

A lens holds when chance and typical earnings both stay within 25% of standard. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Cute + Retro moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.