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Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

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on 30 Sep 2026

Niches / Cute + Hidden Object

Niche

Cute + Hidden Object

Games tagged both Cute and Hidden Object: 437 indie paid launches, 4 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about".
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 29,637 indie paid launches 6 to 30 months old, data of 1 Oct 2026. How it is measured.

Showing Cute + Hidden Object priced $10 to $20, hiding samples under 100 launches. This filter changes the answer: at all prices the pair trails both its tags; priced $10 to $20 it has too few launches to read.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

19 launches, under your minimum sample of 100.

Pick another price band, or lower the minimum sample.

1STWinner
Tag onemood tagCute
16.3in 100 earned
$100k+
Odds16.3 in 100
Typical earnings$9,124
Launches615 / 100 hits
Pairno reading
--No reading
This pairCute + Hidden Object
--too few
to read
Odds--
Typical earnings--
Launches19

19 launches, under your minimum sample of 100.

2NDRunner-up
6.9in 100 earned
$100k+
Odds1 in 14
Typical earnings$1,619
Launches189 / 13 hits
Pairno reading
All indie launches $10 to $20: 18.6 in 100 earned $100k+, typical $9,226, from 4,810 launches.each block is 1 in 100 all indie at $10 to $20Cute is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 42.4 in 100), so read it within a price band.

Price bandswitches the whole page
What the overlap means

The overlap is this niche: the 19 games tagged both Cute and Hidden Object priced $10 to $20. 10.5 in 100 of them earned $100k+, against 16.4 for Cute-only games and 6.5 for Hidden Object-only games, so the mix trails Cute alone and beats Hidden Object alone.

Both: 19 games priced $10 to $20; 10.5 in 100 earned $100k+, typical first-year earnings $5,564.

Circle areas follow launch counts; the gold overlap is exactly the pair's 19 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Lost and Found Co.leads this pair30.6%
PairLost and Found Co.30.6%
CuteMewgenics15.9%
Hidden ObjectWhisper of the House10.0%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkChanged recently. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: moves the answer.

Open free preview
ComparablesFree until launchClick to unlockWho leads Cute + Hidden Object

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Lost and Found Co. earned 30.6% of the estimated first-year money of the 437 Cute + Hidden Object launches.
  • Cute is led by Mewgenics, with 15.9% of its money.
  • Hidden Object is led by Whisper of the House, with 10.0% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: those with a mostly Chinese audience, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Cute + Hidden Object is changed recently: Last 18 months moves the answer by more than a quarter. It holds in 2 of 3.

Cute + Hidden Object through every lens, all prices
This pairBaseStandardevery launchWest-facing view421 of 437 launchesWithout the breakout436 of 437 launchesLast 18 months234 of 437 launches
Launches counted4374 hits4214 hits4363 hits2343 hits
Earned $100k+0.9 in 1001 in 1111.0 in 1001 in 1000.7 in 1001 in 1431.3 in 1001 in 77
Typical first-year earnings$662top tenth $5,260+$702$662$606
Chance against standardthe yardstick+11.1%0.1 more in 100-22.2%0.2 fewer in 100+44.4%0.4 more in 100
Typical against standardthe yardstick+6.0%$40 more0.0%no change-8.5%$56 less
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged both Cute and Hidden Object, 6 to 30 months old: 437 launches.

Launches counted
4374 hits
Earned $100k+
0.9 in 1001 in 111
Typical first-year earnings
$662top tenth $5,260+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 16 of 437 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
4214 hits
Earned $100k+
1.0 in 1001 in 100
Typical first-year earnings
$702
Chance against standard
+11.1%0.1 more in 100
Typical against standard
+6.0%$40 more
Without the breakoutHolds

Drops the single biggest earner, Lost and Found Co. (30.6% of the money): 436 launches left.

Launches counted
4363 hits
Earned $100k+
0.7 in 1001 in 143
Typical first-year earnings
$662
Chance against standard
-22.2%0.2 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 234 of 437.

Launches counted
2343 hits
Earned $100k+
1.3 in 1001 in 77
Typical first-year earnings
$606
Chance against standard
+44.4%0.4 more in 100
Typical against standard
-8.5%$56 less
Standard
Every indie paid launch tagged both Cute and Hidden Object, 6 to 30 months old: 437 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 16 of 437 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Lost and Found Co. (30.6% of the money): 436 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 234 of 437.

Cute holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

Cute through every lens, all prices
CuteBaseStandardevery launchWest-facing view4,089 of 4,279 launchesWithout the breakout4,278 of 4,279 launchesLast 18 months2,326 of 4,279 launches
Launches counted4,279218 hits4,089200 hits4,278217 hits2,326111 hits
Earned $100k+5.1 in 1001 in 204.9 in 1001 in 205.1 in 1001 in 204.8 in 1001 in 21
Typical first-year earnings$725top tenth $28,533+$727$725$642
Chance against standardthe yardstick-3.9%0.2 fewer in 1000.0%no change-5.9%0.3 fewer in 100
Typical against standardthe yardstick+0.3%$2 more0.0%no change-11.4%$83 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Cute, 6 to 30 months old: 4,279 launches.

Launches counted
4,279218 hits
Earned $100k+
5.1 in 1001 in 20
Typical first-year earnings
$725top tenth $28,533+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 190 of 4,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
4,089200 hits
Earned $100k+
4.9 in 1001 in 20
Typical first-year earnings
$727
Chance against standard
-3.9%0.2 fewer in 100
Typical against standard
+0.3%$2 more
Without the breakoutHolds

Drops the single biggest earner, Mewgenics (15.9% of the money): 4,278 launches left.

Launches counted
4,278217 hits
Earned $100k+
5.1 in 1001 in 20
Typical first-year earnings
$725
Chance against standard
0.0%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 2,326 of 4,279.

Launches counted
2,326111 hits
Earned $100k+
4.8 in 1001 in 21
Typical first-year earnings
$642
Chance against standard
-5.9%0.3 fewer in 100
Typical against standard
-11.4%$83 less
Standard
Every indie paid launch tagged Cute, 6 to 30 months old: 4,279 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 190 of 4,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Mewgenics (15.9% of the money): 4,278 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 2,326 of 4,279.

Hidden Object holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.

Hidden Object through every lens, all prices
Hidden ObjectBaseStandardevery launchWest-facing view1,721 of 1,767 launchesWithout the breakout1,766 of 1,767 launchesLast 18 months937 of 1,767 launches
Launches counted1,76726 hits1,72125 hits1,76625 hits93717 hits
Earned $100k+1.5 in 1001 in 671.5 in 1001 in 671.4 in 1001 in 711.8 in 1001 in 56
Typical first-year earnings$541top tenth $6,669+$545$541$424
Chance against standardthe yardstick0.0%no change-6.7%0.1 fewer in 100+20.0%0.3 more in 100
Typical against standardthe yardstick+0.7%$4 more0.0%no change-21.6%$117 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Hidden Object, 6 to 30 months old: 1,767 launches.

Launches counted
1,76726 hits
Earned $100k+
1.5 in 1001 in 67
Typical first-year earnings
$541top tenth $6,669+
Chance against standard
the yardstick
Typical against standard
the yardstick
West-facing viewHolds

Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 46 of 1,767 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
1,72125 hits
Earned $100k+
1.5 in 1001 in 67
Typical first-year earnings
$545
Chance against standard
0.0%no change
Typical against standard
+0.7%$4 more
Without the breakoutHolds

Drops the single biggest earner, Whisper of the House (10.0% of the money): 1,766 launches left.

Launches counted
1,76625 hits
Earned $100k+
1.4 in 1001 in 71
Typical first-year earnings
$541
Chance against standard
-6.7%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 937 of 1,767.

Launches counted
93717 hits
Earned $100k+
1.8 in 1001 in 56
Typical first-year earnings
$424
Chance against standard
+20.0%0.3 more in 100
Typical against standard
-21.6%$117 less
Standard
Every indie paid launch tagged Hidden Object, 6 to 30 months old: 1,767 launches.
West-facing view
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 46 of 1,767 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Whisper of the House (10.0% of the money): 1,766 launches left.
Last 18 months
Keeps only launches 18 months old or newer: 937 of 1,767.

A lens holds when chance and typical earnings both stay within 25% of standard. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Cute + Hidden Object moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.