Comparables
LeadersTop earner, share of the moneyFree until launch
Lens checkHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.
Open free previewTicker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.
Cozy + Cute
Games tagged both Cozy and Cute: 395 indie paid launches, 38 of them earned $100k+ in their first year.
Showing Cozy + Cute priced $10 to $20, west-facing view, hiding samples under 100 launches. Lens figures exist at all prices only, so inside a price band the page shows the standard figures. This filter changes the answer: at all prices the pair trails Cozy and beats Cute; priced $10 to $20 it has too few launches to read.
The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.
55 launches, under your minimum sample of 100.
Pick another price band, or lower the minimum sample.
55 launches, under your minimum sample of 100.
Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 42.4 in 100), so read it within a price band.
The overlap is this niche: the 55 games tagged both Cozy and Cute priced $10 to $20. 40.0 in 100 of them earned $100k+, against 48.7 for Cozy-only games and 13.9 for Cute-only games, so the mix trails Cozy alone and beats Cute alone.
Both: 55 games priced $10 to $20; 40.0 in 100 earned $100k+, typical first-year earnings $43,628.
Circle areas follow launch counts; the gold overlap is exactly the pair's 55 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet. The west-facing view lens is not computed for the outer parts, so this diagram uses the standard figures.
Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.
Top earner, share of the moneyFree until launch
Lens checkHolds in 3 of 3. Standard: the yardstick. West-facing view: holds. Without the breakout: holds. Last 18 months: holds.
Open free previewFree until launch: one click opens the card.
Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.
Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.
The same figures with three kinds of games set aside: those with a mostly Chinese audience, the single biggest earner, and everything older than 18 months.
Cozy + Cute holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.
| This pair | BaseStandardevery launch | West-facing view393 of 395 launches | Without the breakout394 of 395 launches | Last 18 months265 of 395 launches |
|---|---|---|---|---|
| Launches counted | 39538 hits | 39337 hits | 39437 hits | 26522 hits |
| Earned $100k+ | 9.6 in 1001 in 10 | 9.4 in 1001 in 11 | 9.4 in 1001 in 11 | 8.3 in 1001 in 12 |
| Typical first-year earnings | $1,535top tenth $93,642+ | $1,535 | $1,535 | $1,314 |
| Chance against standard | the yardstick | -2.1%0.2 fewer in 100 | -2.1%0.2 fewer in 100 | -13.5%1.3 fewer in 100 |
| Typical against standard | the yardstick | 0.0%no change | 0.0%no change | -14.4%$221 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged both Cozy and Cute, 6 to 30 months old: 395 launches.
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 2 of 395 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Hello Kitty Island Adventure (17.2% of the money): 394 launches left.
Keeps only launches 18 months old or newer: 265 of 395.
Cozy holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.
| Cozy | BaseStandardevery launch | West-facing view646 of 651 launches | Without the breakout650 of 651 launches | Last 18 months431 of 651 launches |
|---|---|---|---|---|
| Launches counted | 65188 hits | 64684 hits | 65087 hits | 43150 hits |
| Earned $100k+ | 13.5 in 100 | 13.0 in 100 | 13.4 in 100 | 11.6 in 100 |
| Typical first-year earnings | $2,119top tenth $199,431+ | $2,101 | $2,119 | $1,942 |
| Chance against standard | the yardstick | -3.7%0.5 fewer in 100 | -0.7%0.1 fewer in 100 | -14.1%1.9 fewer in 100 |
| Typical against standard | the yardstick | -0.8%$18 less | 0.0%no change | -8.4%$177 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged Cozy, 6 to 30 months old: 651 launches.
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 5 of 651 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Hello Kitty Island Adventure (9.7% of the money): 650 launches left.
Keeps only launches 18 months old or newer: 431 of 651.
Cute holds in 3 of 3: every lens keeps the chance and typical earnings within a quarter of the standard figures.
| Cute | BaseStandardevery launch | West-facing view4,089 of 4,279 launches | Without the breakout4,278 of 4,279 launches | Last 18 months2,326 of 4,279 launches |
|---|---|---|---|---|
| Launches counted | 4,279218 hits | 4,089200 hits | 4,278217 hits | 2,326111 hits |
| Earned $100k+ | 5.1 in 1001 in 20 | 4.9 in 1001 in 20 | 5.1 in 1001 in 20 | 4.8 in 1001 in 21 |
| Typical first-year earnings | $725top tenth $28,533+ | $727 | $725 | $642 |
| Chance against standard | the yardstick | -3.9%0.2 fewer in 100 | 0.0%no change | -5.9%0.3 fewer in 100 |
| Typical against standard | the yardstick | +0.3%$2 more | 0.0%no change | -11.4%$83 less |
| Does it hold? | The base view | Holds | Holds | Holds |
Every indie paid launch tagged Cute, 6 to 30 months old: 4,279 launches.
Games mostly reviewed outside China. Drops games whose audience is mostly Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 190 of 4,279 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Drops the single biggest earner, Mewgenics (15.9% of the money): 4,278 launches left.
Keeps only launches 18 months old or newer: 2,326 of 4,279.
A lens holds when chance and typical earnings both stay within 25% of standard. Lens figures by price band are not computed yet, so this table is for all prices.
Alerts when Cozy + Cute moves, comparables the day they land, and every lens for every pair and price. Free until launch.
Keep gold access after launch: alerts, comparables, every lens.
Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.