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on 3 Oct 2026

Niches / Colorful + Tower Defense

Niche

Colorful + Tower Defense

Games tagged both Colorful and Tower Defense: 68 indie paid launches, 2 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 26,280 indie paid launches 12 to 36 months old, data of 3 Oct 2026. How it is measured.

Showing Colorful + Tower Defense priced under $5.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?Under $5

Colorful + Tower Defense is too small to compare with Colorful and is too small to compare with Tower Defense: 0 of its 32 launches earned $100k+ priced under $5, against 0.7 in 100 for Colorful and 1 of 406 launches for Tower Defense.

Small sample: 32 launches, 0 hits.

TIEA tie
Tag onemood tagColorful
0.7in 100 earned
$100k+
Odds1 in 148
Typical earnings$125
Launches1,624 / 11 hits
Pair against ittoo few hits to compare
TIEA tie
This pairColorful + Tower Defense
0 of 32launches earned
$100k+ small
Odds0 of 32 launches
Typical earnings$191
Launches32 / 0 hits
Expected0.5 in 100
TIEA tie
Tag twoTower Defense
1 of 406launches earned
$100k+ small
Odds1 of 406 launches
Typical earnings$111
Launches406 / 1 hits
Pair against ittoo few hits to compare
All indie launches under $5: 0.5 in 100 earned $100k+ (1 in 219), typical $169, from 13,780 launches.each block is 0.5 in 100 all indie at under $5Colorful is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 40.0 in 100), so read it within a price band.

Price bandswitches the whole page
All prices68 in pairUnder $532 in pair$5 to $1030 in pair$10 to $205: too few$20 to $401: too few
What the overlap means

The overlap is this niche: the 32 games tagged both Colorful and Tower Defense priced under $5. 0 of 32 of them earned $100k+, against 0.7 in 100 for Colorful-only games and 1 of 374 for Tower Defense-only games, so the mix is too small to compare with Colorful alone and is too small to compare with Tower Defense alone.

Both: 32 games priced under $5; 0 of 32 earned $100k+, typical first-year earnings $191.

Circle areas follow launch counts; the gold overlap is exactly the pair's 32 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

SENTRYleads this pair40.7%
PairSENTRY40.7%
ColorfulHello Kitty Island Adventure10.0%
Tower DefenseStronghold Crusader: Definitive Edition11.6%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkHolds in 1 of 3, 2 too few to tell. Standard: the base the others are compared with. West-facing view: too few to tell. Without the breakout: holds. Last 18 months: too few to tell.

Open free preview
ComparablesFree until launchClick to unlockWho leads Colorful + Tower Defense

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • SENTRY earned 40.7% of the estimated first-year money of the 68 Colorful + Tower Defense launches.
  • Colorful is led by Hello Kitty Island Adventure, with 10.0% of its money.
  • Tower Defense is led by Stronghold Crusader: Definitive Edition, with 11.6% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Colorful + Tower Defense holds in Without the breakout; too few to tell in West-facing view and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Colorful + Tower Defense through every lens, all prices
This pairBaseStandardevery launchWest-facing view66 of 68 launchesWithout the breakout67 of 68 launchesLast 18 months23 of 68 launches
Launches counted682 hits662 hits671 hits230 hits
Earned $100k+2 of 68too few for a rate2 of 66too few for a rate1 of 67too few for a rate0 of 23too few for a rate
Typical first-year earnings$284top tenth $3,540+$314$268$268
Chance against standardthe base+3.0%0.1 more in 100; too few to tell-49.3%1.4 fewer in 100-100.0%2.9 fewer in 100; too few to tell
Typical against standardthe base+10.6%$30 more; too few to tell-5.6%$16 less-5.6%$16 less; too few to tell
Does it hold?The base viewToo few to tellHoldsToo few to tell
BaseStandardThe base view

Every indie paid launch tagged both Colorful and Tower Defense, 12 to 36 months old: 68 launches.

Launches counted
682 hits
Earned $100k+
2 of 68too few for a rate
Typical first-year earnings
$284top tenth $3,540+
Chance against standard
the base
Typical against standard
the base
West-facing viewToo few to tell

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 2 of 68 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
662 hits
Earned $100k+
2 of 66too few for a rate
Typical first-year earnings
$314
Chance against standard
+3.0%0.1 more in 100; too few to tell
Typical against standard
+10.6%$30 more; too few to tell
Without the breakoutHolds

Drops the single biggest earner, SENTRY (40.7% of the money): 67 launches left. It moves the answer when that one game earned over half the money.

Launches counted
671 hits
Earned $100k+
1 of 67too few for a rate
Typical first-year earnings
$268
Chance against standard
-49.3%1.4 fewer in 100
Typical against standard
-5.6%$16 less
Last 18 monthsToo few to tell

Keeps only launches 18 months old or newer: 23 of 68.

Launches counted
230 hits
Earned $100k+
0 of 23too few for a rate
Typical first-year earnings
$268
Chance against standard
-100.0%2.9 fewer in 100; too few to tell
Typical against standard
-5.6%$16 less; too few to tell
Standard
Every indie paid launch tagged both Colorful and Tower Defense, 12 to 36 months old: 68 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 2 of 68 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, SENTRY (40.7% of the money): 67 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 23 of 68.

Colorful is audience split: West-facing view moves the answer more than chance alone would. It holds in Without the breakout and Last 18 months.

Colorful through every lens, all prices
ColorfulBaseStandardevery launchWest-facing view2,806 of 2,852 launchesWithout the breakout2,851 of 2,852 launchesLast 18 months838 of 2,852 launches
Launches counted2,852121 hits2,806116 hits2,851120 hits83837 hits
Earned $100k+4.2 in 1001 in 244.1 in 1001 in 244.2 in 1001 in 244.4 in 1001 in 23
Typical first-year earnings$312top tenth $14,497+$313$312$285
Chance against standardthe base-2.6%0.1 fewer in 100-0.8%no change+4.1%0.2 more in 100
Typical against standardthe base+0.3%$1 more0.0%no change-8.7%$27 less
Does it hold?The base viewMoves the answerHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Colorful, 12 to 36 months old: 2,852 launches.

Launches counted
2,852121 hits
Earned $100k+
4.2 in 1001 in 24
Typical first-year earnings
$312top tenth $14,497+
Chance against standard
the base
Typical against standard
the base
West-facing viewMoves the answer

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 46 of 2,852 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
2,806116 hits
Earned $100k+
4.1 in 1001 in 24
Typical first-year earnings
$313
Chance against standard
-2.6%0.1 fewer in 100
Typical against standard
+0.3%$1 more
Without the breakoutHolds

Drops the single biggest earner, Hello Kitty Island Adventure (10.0% of the money): 2,851 launches left. It moves the answer when that one game earned over half the money.

Launches counted
2,851120 hits
Earned $100k+
4.2 in 1001 in 24
Typical first-year earnings
$312
Chance against standard
-0.8%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 838 of 2,852.

Launches counted
83837 hits
Earned $100k+
4.4 in 1001 in 23
Typical first-year earnings
$285
Chance against standard
+4.1%0.2 more in 100
Typical against standard
-8.7%$27 less
Standard
Every indie paid launch tagged Colorful, 12 to 36 months old: 2,852 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 46 of 2,852 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Hello Kitty Island Adventure (10.0% of the money): 2,851 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 838 of 2,852.

Tower Defense holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Tower Defense through every lens, all prices
Tower DefenseBaseStandardevery launchWest-facing view740 of 787 launchesWithout the breakout786 of 787 launchesLast 18 months222 of 787 launches
Launches counted78744 hits74039 hits78643 hits22212 hits
Earned $100k+5.6 in 1001 in 185.3 in 1001 in 195.5 in 1001 in 185.4 in 1001 in 19
Typical first-year earnings$383top tenth $32,058+$405$383$383
Chance against standardthe base-5.7%0.3 fewer in 100-2.1%0.1 fewer in 100-3.3%0.2 fewer in 100
Typical against standardthe base+5.7%$22 more0.0%no change0.0%no change
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Tower Defense, 12 to 36 months old: 787 launches.

Launches counted
78744 hits
Earned $100k+
5.6 in 1001 in 18
Typical first-year earnings
$383top tenth $32,058+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 47 of 787 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
74039 hits
Earned $100k+
5.3 in 1001 in 19
Typical first-year earnings
$405
Chance against standard
-5.7%0.3 fewer in 100
Typical against standard
+5.7%$22 more
Without the breakoutHolds

Drops the single biggest earner, Stronghold Crusader: Definitive Edition (11.6% of the money): 786 launches left. It moves the answer when that one game earned over half the money.

Launches counted
78643 hits
Earned $100k+
5.5 in 1001 in 18
Typical first-year earnings
$383
Chance against standard
-2.1%0.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 222 of 787.

Launches counted
22212 hits
Earned $100k+
5.4 in 1001 in 19
Typical first-year earnings
$383
Chance against standard
-3.3%0.2 fewer in 100
Typical against standard
0.0%no change
Standard
Every indie paid launch tagged Tower Defense, 12 to 36 months old: 787 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 47 of 787 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Stronghold Crusader: Definitive Edition (11.6% of the money): 786 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 222 of 787.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Colorful + Tower Defense moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.