Tag pairdata 30 Sep 2026
Niches / Co-op / Character Customization
Co-op + Character Customization: 22 releases in the last 12 months
There is no price yet: it needs 30 or more indie paid launches in the last four complete quarters. 3 of 24 matured launches earned $100k or more. Releases rose 10% on the year before: 22 against 20.
- Small sample
- Big publishers: over 85% from majors or $40+ games
- One game dominates the figure
- Price
- n/a under 30 launches
- Price vs a year earlier
- n/a no price
- Releases, 12 months
- 22 20 the year before
- Upcoming games
- 128 coming soon on Steam
- Games on the store
- 252 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 1.73%share of upcoming wishlist heat | 0.28% to 4.34% | 28 ranked of 128 upcoming gameswishlist rank 30 Sep 2026 | #4,083 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | Below this board's minimum sample, so not ranked. Needs 30 or more matured launches. | |||
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +17%player demand against new supply, relative to Steam | −21% to +87% | 26 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #839 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | −6%review growth against same-age games | −23% to +15% | 26 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,096 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 24
- Hit rate
- 12.5%0.0% to 25.0%
- Expected rate
- 9.9%
Under 30 matured launches, so this pair is not on the launch success board. Read these counts as a small sample.
Revenue spread
24 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $263
- Median
- $1,244
- Top tenth
- $84,039
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +10%
- Against Steam
- −20%after Steam-wide growth, shrunk by 5 releases
Parent tags
- Co-opNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Character CustomizationNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Voyagers of Nera (opens the Steam store)2025 · 2,029 reviews, 83% positiveest. $1.2M
- Salt and Sacrifice (opens the Steam store)2023 · 1,746 reviews, 62% positiveest. $707k
- SOS OPS! (opens the Steam store)2023 · 4,198 reviews, 83% positiveest. $424k
- Crashout Crew (opens the Steam store)2026 · 1,042 reviews, 93% positiveest. $169k
- Nested Lands (opens the Steam store)2026 · 485 reviews, 72% positiveest. $147k
- I Know a Guy: Shady Life Simulator (opens the Steam store)2026 · 484 reviews, 89% positiveest. $127k
- Pizza House Simulator🍕 (opens the Steam store)2026 · 435 reviews, 87% positiveest. $114k
- Rewind 99 (opens the Steam store)2026 · 443 reviews, 69% positiveest. $108k
More with Co-op
pairs with Co-op- Co-op + PvE$16,63155 launches priced, 88 releases in 12 months
- Co-op + First-Person$11,81190 launches priced, 133 releases in 12 months
- Co-op + Action Roguelike$10,63341 launches priced, 58 releases in 12 months
- Survival + Co-op$7,36134 launches priced, 70 releases in 12 months
- Horror + Co-op$7,08089 launches priced, 127 releases in 12 months
- Simulation + Co-op$6,44568 launches priced, 108 releases in 12 months
More with Character Customization
pairs with Character Customization- Open World + Character Customization$4,55339 launches priced, 39 releases in 12 months
- Sandbox + Character Customization$4,44639 launches priced, 55 releases in 12 months
- Dungeon Crawler + Character Customization$3,45838 launches priced, 51 releases in 12 months
- Character Customization + Choices Matter$3,15735 launches priced, 42 releases in 12 months
- Choose Your Own Adventure + Character Customization$2,97334 launches priced, 26 releases in 12 months
- RPG + Character Customization$2,832132 launches priced, 170 releases in 12 months
Verdicts
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