Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The same figures are on the Genres page.

Text size
Game Market DataSteam market, quoted daily
Live games
191,514
on 30 Sep 2026

Tag pairdata 30 Sep 2026

Niches / Building / 2D

Building + 2D: a typical launch earns $485 in its first year

That is the median of 65 indie paid launches, 2024 Q4 to 2025 Q3. 6 of 126 matured launches earned $100k or more, against 6.0 expected for their price and launch quarter. Releases rose 49% on the year before: 113 against 76.

Price
$485
median of 65 launches
Price vs a year earlier
+19.9%
four quarters on the four before
Releases, 12 months
113
76 the year before
Upcoming games
320
coming soon on Steam
Games on the store
828
carrying both tags

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Building + 2D on each board
BoardValueIntervalSampleStanding
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.0.23%share of upcoming wishlist heat0.12% to 0.37%20 ranked of 320 upcoming gameswishlist rank 30 Sep 2026#949 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.1.01xhits against expected0.68x to 1.59x126 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)#2,767 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
  • One game dominates the figure
−7%player demand against new supply, relative to Steam−27% to +13%29 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months#1,649 of 2,361pairs on this board
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
  • One game dominates the figure
  • Listed after unflagged rows on this board
0%review growth against same-age games−7% to +10%29 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025#1,974 of 2,461pairs on this board

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits
6
Expected
6.0
Launches
126
Hit rate
4.8%2.4% to 11.5%
Expected rate
4.7%
Against expected
1.01x0.68x to 1.59x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

126 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth
$0
Median
$687
Top tenth
$34,604

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months
113
Prior 12 months
76
Change
+49%
Against Steam
+8%after Steam-wide growth, shrunk by 5 releases

Parent tags

  • BuildingGenre pageRanked on every board, with its best pairs.
  • 2DNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

More with Building

pairs with Building
Every pair with Building

More with 2D

pairs with 2D
Every pair with 2D

Verdicts

in development

GMD Verdicts will be a written read on a niche, built from the same data and the published method on this site. Join the early list and we will email you when the first ones are ready. Nothing on this page is held back while you wait.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.