Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

Settings
Text size
Game Market DataBuild what sells
Live games
192,217
on 3 Oct 2026

Niches / Arcade + Horror

Niche

Arcade + Horror

Games tagged both Arcade and Horror: 89 indie paid launches, 3 of them earned $100k+ in their first year.

How to read this page

  • A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
  • Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
  • From 26,280 indie paid launches 12 to 36 months old, data of 3 Oct 2026. How it is measured.

Showing Arcade + Horror priced under $5.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?Under $5

Arcade + Horror is too small to compare with Arcade and is too small to compare with Horror: 0 of its 58 launches earned $100k+ priced under $5, against 0.3 in 100 for Arcade and 0.8 in 100 for Horror.

Small sample: 58 launches, 0 hits.

TIEA tie
Tag oneArcade
0.3in 100 earned
$100k+
Odds1 in 376
Typical earnings$101
Launches2,256 / 6 hits
Pair against ittoo few hits to compare
TIEA tie
This pairArcade + Horror
0 of 58launches earned
$100k+ small
Odds0 of 58 launches
Typical earnings$135
Launches58 / 0 hits
Expected0.5 in 100
TIEA tie
Tag twoHorror
0.8in 100 earned
$100k+
Odds1 in 121
Typical earnings$458
Launches1,821 / 15 hits
Pair against ittoo few hits to compare
All indie launches under $5: 0.5 in 100 earned $100k+ (1 in 219), typical $169, from 13,780 launches.each block is 0.5 in 100 all indie at under $5

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.5 in 100 launches earned $100k+; $20 to $40: 40.0 in 100), so read it within a price band.

Price bandswitches the whole page
All prices89 in pairUnder $558 in pair$5 to $1023 in pair$10 to $206: too few$20 to $402: too few
What the overlap means

The overlap is this niche: the 58 games tagged both Arcade and Horror priced under $5. 0 of 58 of them earned $100k+, against 0.3 in 100 for Arcade-only games and 0.9 in 100 for Horror-only games, so the mix is too small to compare with Arcade alone and is too small to compare with Horror alone.

Both: 58 games priced under $5; 0 of 58 earned $100k+, typical first-year earnings $135.

Circle areas follow launch counts; the gold overlap is exactly the pair's 58 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Iron Meatleads this pair33.7%
PairIron Meat33.7%
ArcadeREMATCH32.2%
HorrorLethal Company20.0%
CheckOne game over half?no
NextNearest hitsnot computed yet

Lens checkHolds in 1 of 3, 2 too few to tell. Standard: the base the others are compared with. West-facing view: too few to tell. Without the breakout: holds. Last 18 months: too few to tell.

Open free preview
ComparablesFree until launchClick to unlockWho leads Arcade + Horror

What this card holds

  • Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
  • One-hit check. Whether a single game holds over half of the pair's money.
  • Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready
Same price banddata ready
Launched within a year of each otherplanned
Earned $100k+planned
The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

  • Iron Meat earned 33.7% of the estimated first-year money of the 89 Arcade + Horror launches.
  • Arcade is led by REMATCH, with 32.2% of its money.
  • Horror is led by Lethal Company, with 20.0% of its money.
  • No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Arcade + Horror holds in Without the breakout; too few to tell in West-facing view and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Arcade + Horror through every lens, all prices
This pairBaseStandardevery launchWest-facing view89 of 89 launchesWithout the breakout88 of 89 launchesLast 18 months23 of 89 launches
Launches counted893 hits893 hits882 hits232 hits
Earned $100k+3 of 89too few for a rate3 of 89too few for a rate2 of 88too few for a rate2 of 23too few for a rate
Typical first-year earnings$306top tenth $7,599+$306$306$287
Chance against standardthe base0.0%no change; too few to tell-32.6%1.1 fewer in 100+158.0%5.3 more in 100; too few to tell
Typical against standardthe base0.0%no change; too few to tell0.0%no change-6.2%$19 less; too few to tell
Does it hold?The base viewToo few to tellHoldsToo few to tell
BaseStandardThe base view

Every indie paid launch tagged both Arcade and Horror, 12 to 36 months old: 89 launches.

Launches counted
893 hits
Earned $100k+
3 of 89too few for a rate
Typical first-year earnings
$306top tenth $7,599+
Chance against standard
the base
Typical against standard
the base
West-facing viewToo few to tell

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 0 of 89 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
893 hits
Earned $100k+
3 of 89too few for a rate
Typical first-year earnings
$306
Chance against standard
0.0%no change; too few to tell
Typical against standard
0.0%no change; too few to tell
Without the breakoutHolds

Drops the single biggest earner, Iron Meat (33.7% of the money): 88 launches left. It moves the answer when that one game earned over half the money.

Launches counted
882 hits
Earned $100k+
2 of 88too few for a rate
Typical first-year earnings
$306
Chance against standard
-32.6%1.1 fewer in 100
Typical against standard
0.0%no change
Last 18 monthsToo few to tell

Keeps only launches 18 months old or newer: 23 of 89.

Launches counted
232 hits
Earned $100k+
2 of 23too few for a rate
Typical first-year earnings
$287
Chance against standard
+158.0%5.3 more in 100; too few to tell
Typical against standard
-6.2%$19 less; too few to tell
Standard
Every indie paid launch tagged both Arcade and Horror, 12 to 36 months old: 89 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 0 of 89 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Iron Meat (33.7% of the money): 88 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 23 of 89.

Arcade is changed recently: Last 18 months moves the answer more than chance alone would. It holds in West-facing view and Without the breakout.

Arcade through every lens, all prices
ArcadeBaseStandardevery launchWest-facing view3,558 of 3,582 launchesWithout the breakout3,581 of 3,582 launchesLast 18 months1,003 of 3,582 launches
Launches counted3,58281 hits3,55880 hits3,58180 hits1,00330 hits
Earned $100k+2.3 in 1001 in 442.2 in 1001 in 442.2 in 1001 in 453.0 in 1001 in 33
Typical first-year earnings$229top tenth $7,485+$230$229$229
Chance against standardthe base-0.6%no change-1.2%no change+32.3%0.7 more in 100
Typical against standardthe base+0.4%$1 more0.0%no change0.0%no change
Does it hold?The base viewHoldsHoldsMoves the answer
BaseStandardThe base view

Every indie paid launch tagged Arcade, 12 to 36 months old: 3,582 launches.

Launches counted
3,58281 hits
Earned $100k+
2.3 in 1001 in 44
Typical first-year earnings
$229top tenth $7,485+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 24 of 3,582 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
3,55880 hits
Earned $100k+
2.2 in 1001 in 44
Typical first-year earnings
$230
Chance against standard
-0.6%no change
Typical against standard
+0.4%$1 more
Without the breakoutHolds

Drops the single biggest earner, REMATCH (32.2% of the money): 3,581 launches left. It moves the answer when that one game earned over half the money.

Launches counted
3,58180 hits
Earned $100k+
2.2 in 1001 in 45
Typical first-year earnings
$229
Chance against standard
-1.2%no change
Typical against standard
0.0%no change
Last 18 monthsMoves the answer

Keeps only launches 18 months old or newer: 1,003 of 3,582.

Launches counted
1,00330 hits
Earned $100k+
3.0 in 1001 in 33
Typical first-year earnings
$229
Chance against standard
+32.3%0.7 more in 100
Typical against standard
0.0%no change
Standard
Every indie paid launch tagged Arcade, 12 to 36 months old: 3,582 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 24 of 3,582 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, REMATCH (32.2% of the money): 3,581 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 1,003 of 3,582.

Horror holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Horror through every lens, all prices
HorrorBaseStandardevery launchWest-facing view2,989 of 3,137 launchesWithout the breakout3,136 of 3,137 launchesLast 18 months883 of 3,137 launches
Launches counted3,137173 hits2,989168 hits3,136172 hits88346 hits
Earned $100k+5.5 in 1001 in 185.6 in 1001 in 185.5 in 1001 in 185.2 in 1001 in 19
Typical first-year earnings$1,010top tenth $33,268+$1,021$1,010$918
Chance against standardthe base+1.9%0.1 more in 100-0.5%no change-5.5%0.3 fewer in 100
Typical against standardthe base+1.1%$11 more0.0%no change-9.1%$92 less
Does it hold?The base viewHoldsHoldsHolds
BaseStandardThe base view

Every indie paid launch tagged Horror, 12 to 36 months old: 3,137 launches.

Launches counted
3,137173 hits
Earned $100k+
5.5 in 1001 in 18
Typical first-year earnings
$1,010top tenth $33,268+
Chance against standard
the base
Typical against standard
the base
West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 148 of 3,137 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted
2,989168 hits
Earned $100k+
5.6 in 1001 in 18
Typical first-year earnings
$1,021
Chance against standard
+1.9%0.1 more in 100
Typical against standard
+1.1%$11 more
Without the breakoutHolds

Drops the single biggest earner, Lethal Company (20.0% of the money): 3,136 launches left. It moves the answer when that one game earned over half the money.

Launches counted
3,136172 hits
Earned $100k+
5.5 in 1001 in 18
Typical first-year earnings
$1,010
Chance against standard
-0.5%no change
Typical against standard
0.0%no change
Last 18 monthsHolds

Keeps only launches 18 months old or newer: 883 of 3,137.

Launches counted
88346 hits
Earned $100k+
5.2 in 1001 in 19
Typical first-year earnings
$918
Chance against standard
-5.5%0.3 fewer in 100
Typical against standard
-9.1%$92 less
Standard
Every indie paid launch tagged Horror, 12 to 36 months old: 3,137 launches.
West-facing view
Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 148 of 3,137 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout
Drops the single biggest earner, Lethal Company (20.0% of the money): 3,136 launches left. It moves the answer when that one game earned over half the money.
Last 18 months
Keeps only launches 18 months old or newer: 883 of 3,137.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Arcade + Horror moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.