Tag pairdata 30 Sep 2026
Adventure + Relaxing: a typical launch earns $728 in its first year
That is the median of 163 indie paid launches, 2024 Q4 to 2025 Q3. 24 of 326 matured launches earned $100k or more, against 18.7 expected for their price and launch quarter. Releases rose 30% on the year before: 249 against 191.
- Price
- $728 median of 163 launches
- Price vs a year earlier
- −45.4% four quarters on the four before
- Releases, 12 months
- 249 191 the year before
- Upcoming games
- 639 coming soon on Steam
- Games on the store
- 1,837 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 2.23%share of upcoming wishlist heat | 0.56% to 5.21% | 84 ranked of 639 upcoming gameswishlist rank 30 Sep 2026 | #3,991 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.24xhits against expected | 0.94x to 1.65x | 326 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #1,578 of 6,324pairs on this board |
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.
| +2%player demand against new supply, relative to Steam | −16% to +23% | 105 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,361 of 2,361pairs on this board |
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.
| −2%review growth against same-age games | −11% to +6% | 105 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #2,139 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 326
- Hit rate
- 7.4%4.5% to 12.0%
- Expected rate
- 5.8%
- Against expected
- 1.24x0.94x to 1.65x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
326 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $11
- Median
- $786
- Top tenth
- $62,019
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +30%
- Against Steam
- −5%after Steam-wide growth, shrunk by 5 releases
Parent tags
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Big Walk (opens the Steam store)2026 · 35,314 reviews, 96% positiveest. $14M
- Hello Kitty Island Adventure (opens the Steam store)2025 · 9,691 reviews, 93% positiveest. $7.7M
- Luma Island (opens the Steam store)2024 · 11,233 reviews, 84% positiveest. $4M
- Train Sim World® 5 (opens the Steam store)2024 · 3,038 reviews, 80% positiveest. $2.3M
- Jusant (opens the Steam store)2023 · 4,139 reviews, 93% positiveest. $2M
- Loddlenaut (opens the Steam store)2023 · 3,871 reviews, 98% positiveest. $1.6M
- Dungeons of Hinterberg (opens the Steam store)2024 · 2,420 reviews, 93% positiveest. $1.1M
- Islands of Insight (opens the Steam store)2024 · 1,605 reviews, 75% positiveest. $975k
More with Adventure
pairs with Adventure- Adventure + Cozy$32,10838 launches priced, 93 releases in 12 months
- Adventure + Narrative$12,85033 launches priced, 48 releases in 12 months
- Adventure + LGBTQ+$7,36637 launches priced, 54 releases in 12 months
- Adventure + Online Co-Op$6,34186 launches priced, 187 releases in 12 months
- Adventure + Base Building$5,35342 launches priced, 47 releases in 12 months
- Adventure + Building$4,85745 launches priced, 62 releases in 12 months
More with Relaxing
pairs with Relaxing- Relaxing + Economy$7,82849 launches priced, 115 releases in 12 months
- Relaxing + Open World$3,43945 launches priced, 56 releases in 12 months
- Building + Relaxing$3,39787 launches priced, 134 releases in 12 months
- Relaxing + Management$3,154101 launches priced, 233 releases in 12 months
- Relaxing + Farming Sim$2,87450 launches priced, 106 releases in 12 months
- Relaxing + Crafting$2,42950 launches priced, 83 releases in 12 months
Verdicts
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