Action-Adventure + Walking Simulator: a typical launch earns $969 in its first year

That is the median of 69 indie paid launches, 2024 Q4 to 2025 Q3. 4 of 147 matured launches earned $100k or more, against 4.2 expected for their price and launch quarter. Releases rose 22% on the year before: 96 against 79.

Big publishers: over 85% from majors or $40+ games

Price: $969
Price vs a year earlier: +60.0%
Releases, 12 months: 96
Upcoming games: 242
Games on the store: 642

Boards

as of 30 Sep 2026

Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.

Action-Adventure + Walking Simulator on each board
Board	Value	Interval	Sample	Standing
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.	0.08%share of upcoming wishlist heat	0.05% to 0.13%	16 ranked of 242 upcoming gameswishlist rank 30 Sep 2026	#1,964 of 7,193pairs on this board
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. Big publishers: over 85% from majors or $40+ games	0.97xhits against expected	0.67x to 1.62x	147 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old)	#2,963 of 6,324pairs on this board
Fewer new releasesFewer launches relative to players. Historically this did not predict better launches.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 20 or more releases in each 12-month period.
Rising demandGaining players faster than same-age games. Descriptive, not a launch signal.	Below this board's minimum sample, so not ranked. Needs 15 or more tracked games and 1,000 reviews in each window.

Pairs are noisier than genres: the demand boards at pair level are indicative only.

Launch success

launches 6 to 30 months old

Matured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.

Hits: 4
Expected: 4.2

Launches: 147
Hit rate: 2.7%0.0% to 4.6%
Expected rate: 2.9%
Against expected: 0.97x0.67x to 1.62x

Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.

Revenue spread

147 launches

Estimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.

Bottom tenth: $12
Median: $564
Top tenth: $10,590

Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.

Supply

raw release counts

Games released with both tags, last 12 months against the 12 before.

Last 12 months: 96
Prior 12 months: 79

Change: +22%

Parent tags

Action-AdventureGenre pageRanked on every board, with its best pairs.
Walking SimulatorGenre pageRanked on every board, with its best pairs.

Comparable games

8 indie titles

The biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.

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pairs with Action-Adventure

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Every pair with Action-Adventure

More with Walking Simulator

pairs with Walking Simulator

Thriller + Walking Simulator$4,18364 launches priced, 94 releases in 12 months
Cinematic + Walking Simulator$3,57532 launches priced, 57 releases in 12 months
Walking Simulator + Supernatural$3,23435 launches priced, 51 releases in 12 months
Story Rich + Walking Simulator$2,627119 launches priced, 186 releases in 12 months
Realistic + Walking Simulator$2,122146 launches priced, 187 releases in 12 months
Mystery + Walking Simulator$2,02077 launches priced, 151 releases in 12 months

Every pair with Walking Simulator

Verdicts

in development

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