Tag pairdata 30 Sep 2026
Niches / 2D / Bullet Hell
2D + Bullet Hell: a typical launch earns $384 in its first year
That is the median of 330 indie paid launches, 2024 Q4 to 2025 Q3. 16 of 684 matured launches earned $100k or more, against 20.3 expected for their price and launch quarter. Releases rose 45% on the year before: 557 against 385.
- One game dominates the figure
- Price
- $384 median of 330 launches
- Price vs a year earlier
- −22.1% four quarters on the four before
- Releases, 12 months
- 557 385 the year before
- Upcoming games
- 996 coming soon on Steam
- Games on the store
- 3,096 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it.
| 0.18%share of upcoming wishlist heat | 0.07% to 0.34% | 21 ranked of 996 upcoming gameswishlist rank 30 Sep 2026 | #5,152 of 7,193pairs on this board |
Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter.
| 0.82xhits against expected | 0.59x to 1.16x | 684 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #3,983 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +3%player demand against new supply, relative to Steam | −11% to +19% | 72 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,336 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | +9%review growth against same-age games | −1% to +18% | 72 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #366 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 684
- Hit rate
- 2.3%2.1% to 3.8%
- Expected rate
- 3.0%
- Against expected
- 0.82x0.59x to 1.16x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
684 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $0
- Median
- $313
- Top tenth
- $9,075
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +45%
- Against Steam
- +6%after Steam-wide growth, shrunk by 5 releases
Parent tags
- 2DNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Bullet HellGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- DELTARUNE (opens the Steam store)2025 · 126,392 reviews, 98% positiveest. $63M
- Rabbit and Steel (opens the Steam store)2024 · 10,195 reviews, 96% positiveest. $2.9M
- Death Must Die (opens the Steam store)2023 · 20,960 reviews, 90% positiveest. $2.9M
- Minishoot' Adventures (opens the Steam store)2024 · 7,837 reviews, 97% positiveest. $2.1M
- TEVI (opens the Steam store)2023 · 3,587 reviews, 88% positiveest. $1.7M
- Tower of Babel: Survivors of Chaos (opens the Steam store)2025 · 6,298 reviews, 68% positiveest. $1.4M
- Angel at Dusk (opens the Steam store)2024 · 1,679 reviews, 98% positiveest. $510k
- NanoApostle (opens the Steam store)2024 · 1,195 reviews, 95% positiveest. $484k
More with 2D
pairs with 2D- 2D + Roguelike Deckbuilder$6,77234 launches priced, 64 releases in 12 months
- 2D + Romance$3,28176 launches priced, 110 releases in 12 months
- War + 2D$3,16035 launches priced, 55 releases in 12 months
- 2D + Dating Sim$2,55991 launches priced, 116 releases in 12 months
- 2D + LGBTQ+$2,46550 launches priced, 85 releases in 12 months
- 2D + Historical$2,32474 launches priced, 130 releases in 12 months
More with Bullet Hell
pairs with Bullet Hell- Bullet Hell + Bullet Heaven$14,81455 launches priced, 178 releases in 12 months
- Bullet Hell + Female Protagonist$4,45135 launches priced, 39 releases in 12 months
- Difficult + Bullet Hell$2,12150 launches priced, 58 releases in 12 months
- Twin Stick Shooter + Bullet Hell$1,69964 launches priced, 104 releases in 12 months
- Hack and Slash + Bullet Hell$1,41563 launches priced, 86 releases in 12 months
- Bullet Hell + Procedural Generation$1,36634 launches priced, 34 releases in 12 months
Verdicts
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