Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 6 to 7.5 in 100 launches overall.

Best niches

$10 to $20

Pairs with the best chance of $100k+, above the base rateFree until launch

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Best nichesFree until launchClick to unlockTag pairs that beat the odds

The niche list

Best odds at my priceChance of $100k+, read within one price band.Now: Building + Life Sim, 63 in 100. 1,116 match.Steady marketsHolds in every lens and no single game owns it.Now: Cozy + Simulation, 56 in 100. 396 match.Biggest typical yearWhat the middle launch earned, highest first.Now: Economy + Management, $51,218 typical. 1,116 match.Biggest upsideWhat the top tenth earned at least.Now: First-Person + Immersive Sim, $903k top 1 in 10. 569 match.Proven at scale100+ launches and above the base rate.Now: Management + Simulation, 38 in 100. 53 match.Busiest marketsMost launches first: where the competition is.Now: Adventure + Exploration, 390 launches. 1,116 match.

Hide one-hit markets244 out Hide small samples547 out

1,116 of 4,635 niches have 30+ launches at $10 to $20. Sorted by chance of $100k+, lowest first.

Simulation + VR 2 of 56 earned $100k+ at $10 to $20$10k+ 38 in 100 1-hit

2D + Magic 0 of 31 earned $100k+ at $10 to $20$10k+ 19 in 100 1-hitSmall

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Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#	Niche	Chance of $100k+	Typical year	Top 1 in 10	Launches	Markers	Pin
	All games at $10 to $20the base rate: the row to beat	20 in 100878 of 4,304	$10,978	$287,297	4,304
1	2D + Hidden Objectnone of 71 launches earned $100k+	0 of 71no hits	under 100	under 100	71	none	Pin 2D + Hidden Object
2	3D Platformer + Casualnone of 50 launches earned $100k+	0 of 50no hits	under 100	under 100	50	1-hit	Pin 3D Platformer + Casual
3	Fantasy + Hidden Objectnone of 45 launches earned $100k+	0 of 45no hits	under 100	under 100	45	Small	Pin Fantasy + Hidden Object
4	Immersive Sim + VRnone of 37 launches earned $100k+	0 of 37no hits	under 100	under 100	37	Small	Pin Immersive Sim + VR
5	Arcade + VRnone of 35 launches earned $100k+	0 of 35no hits	under 100	under 100	35	Small	Pin Arcade + VR
6	2D + Magicnone of 31 launches earned $100k+	0 of 31no hits	under 100	under 100	31	1-hitSmall	Pinned 2D + Magic
7	Casual + VR1 of 56 launches earned $100k+	1 of 561 hit	under 100	under 100	56	none	Pin Casual + VR
8	Adventure + Text-Based1 of 43 launches earned $100k+	1 of 431 hit	under 100	under 100	43	Small	Pin Adventure + Text-Based
9	Fantasy + Mystery1 of 41 launches earned $100k+	1 of 411 hit	under 100	under 100	41	1-hitSmall	Pin Fantasy + Mystery
10	Hidden Object + Point & Click2 of 80 launches earned $100k+	2 of 802 hits	under 100	under 100	80	none	Pin Hidden Object + Point & Click
11	Choose Your Own Adventure + Text-Based1 of 39 launches earned $100k+	1 of 391 hit	under 100	under 100	39	1-hitSmall	Pin Choose Your Own Adventure + Text-Based
12	Puzzle + VR1 of 39 launches earned $100k+	1 of 391 hit	under 100	under 100	39	1-hitSmall	Pin Puzzle + VR
13	2D + Choose Your Own Adventure2 of 75 launches earned $100k+	2 of 752 hits	under 100	under 100	75	none	Pin 2D + Choose Your Own Adventure
14	3D Platformer + Cute1 of 36 launches earned $100k+	1 of 361 hit	under 100	under 100	36	Small	Pin 3D Platformer + Cute
15	Sports + Strategy1 of 36 launches earned $100k+	1 of 361 hit	under 100	under 100	36	Small	Pin Sports + Strategy
16	Casual + Text-Based1 of 33 launches earned $100k+	1 of 331 hit	under 100	under 100	33	Small	Pin Casual + Text-Based
17	3D Platformer + Puzzle Platformer1 of 32 launches earned $100k+	1 of 321 hit	under 100	under 100	32	Small	Pin 3D Platformer + Puzzle Platformer
18	Arcade + Casual4 of 124 launches earned $100k+	4 of 1244 hits	$1,150	$18,907	124	none	Pin Arcade + Casual
19	Adventure + Puzzle Platformer2 of 62 launches earned $100k+	2 of 622 hits	under 100	under 100	62	none	Pin Adventure + Puzzle Platformer
20	Adventure + VR2 of 58 launches earned $100k+	2 of 582 hits	under 100	under 100	58	1-hit	Pin Adventure + VR
21	Simulation + VR2 of 56 launches earned $100k+	2 of 562 hits	under 100	under 100	56	1-hit	Pinned Simulation + VR
22	Anime + Choose Your Own Adventure2 of 54 launches earned $100k+	2 of 542 hits	under 100	under 100	54	Audience	Pin Anime + Choose Your Own Adventure
23	3D + PvE2 of 53 launches earned $100k+	2 of 532 hits	under 100	under 100	53	1-hit	Pin 3D + PvE
24	First-Person + VR2 of 53 launches earned $100k+	2 of 532 hits	under 100	under 100	53	none	Pin First-Person + VR
25	Action-Adventure + Strategy2 of 52 launches earned $100k+	2 of 522 hits	under 100	under 100	52	1-hit	Pin Action-Adventure + Strategy

Show 25 moreShowing 25 of 1,116 niches

green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.