Genres

Ticker: price and year-over-year change for 40 genres. Price is the median estimated first-year revenue of indie paid launches. The change shows for genres with 100+ launches. The same figures are on the Genres page.

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Game Market DataBuild what sells
Live games
192,217
on 3 Oct 2026

Niches 3 Oct

Of 162 niches with 100+ launches at $10 to $20, 57 beat the 18 in 100 base rate. Price moves the odds most: 1 in 219 under $5, 40 in 100 at $20 to $40.57 of 162 niches beat the 18 in 100 base rate.57 beat the base rate.

Typical launch, all prices, first year $540

Niches

Every tag pair (two tags on the same game), screened by how often its indie launches earned $100k or more in their first year. Pick your price first: price moves the odds more than the tags do.

Indie paid Steam launches 12 to 36 months old, data 3 Oct 2026. A hit is an estimated first year of $100k+. Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer. The revenue estimate is soft: about 5 to 8 in 100 launches overall.

The niche list

Best odds at my priceChance of $100k+, read within one price band.Opens $10 to $20, Standard lens.Steady marketsHolds in every lens and no single game owns it.Loads the 30+ launches view.Biggest typical yearWhat the middle launch earned, highest first.Loads the 30+ launches view.Biggest upsideWhat the top tenth earned at least.Loads the 30+ launches view.Proven at scale100+ launches and above the base rate.Now: Economy + Simulation, 36 in 100. 57 match.Busiest marketsMost launches first: where the competition is.Loads the 30+ launches view.
Hide one-hit markets11 outHide small samples0 out

162 of 4,634 niches have 100+ launches at $10 to $20. Sorted by chance of $100k+, lowest first.

multiplayer--simulationNot in this view: under 100 launches at $10 to $20.
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Niches at $10 to $20, sorted by chance of $100k+. The first row is the base rate.
Rank#NicheChance of $100k+Typical yearTop 1 in 10LaunchesMarkersPin
All games at $10 to $20the base rate: the row to beat 18 in 100758 of 4,301 $8,234$217,858 4,301
1 4 of 124 launches earned $100k+ 4 of 1244 hits $862 $14,174 124 none Pin Arcade + Casual
2 1 in 29 earned $100k+, from 145 launches 1 in 295 hits $3,122 $45,862 145 Audience Pin Casual + Visual Novel
3 1 in 25 earned $100k+, from 127 launches 1 in 255 hits $1,149 $27,933 127 none Pin Hidden Object + Puzzle
4 1 in 25 earned $100k+, from 126 launches 1 in 255 hits $1,532 $32,794 126 none Pin Casual + Point & Click
5 1 in 22 earned $100k+, from 108 launches 1 in 225 hits $1,022 $15,533 108 none Pin Casual + Hidden Object
6 1 in 21 earned $100k+, from 105 launches 1 in 215 hits $1,351 $39,286 105 none Pin Casual + Fantasy
7 1 in 18 earned $100k+, from 129 launches 1 in 187 hits $3,451 $55,774 129 none Pin Adventure + Choose Your Own Adventure
8 1 in 17 earned $100k+, from 103 launches 1 in 176 hits $2,129 $52,569 103 none Pin Puzzle + Strategy
9 1 in 16 earned $100k+, from 297 launches 1 in 1619 hits $1,266 $42,193 297 none Pin 2D + Casual
10 1 in 15 earned $100k+, from 108 launches 1 in 157 hits $4,371 $54,167 108 none Pin Anime + Casual
11 1 in 14 earned $100k+, from 140 launches 1 in 1410 hits $2,509 $66,777 140 none Pin 2D + Fantasy
12 1 in 14 earned $100k+, from 347 launches 1 in 1425 hits $2,026 $45,892 347 none Pin Adventure + Casual
13 1 in 14 earned $100k+, from 179 launches 1 in 1413 hits $6,868 $70,614 179 Audience Pin Anime + Visual Novel
14 1 in 14 earned $100k+, from 163 launches 1 in 1412 hits $1,724 $52,840 163 none Pin Action + Casual
15 1 in 13 earned $100k+, from 188 launches 1 in 1314 hits $2,279 $58,622 188 none Pin Casual + Strategy
16 1 in 13 earned $100k+, from 143 launches 1 in 1311 hits $1,772 $74,110 143 none Pin Casual + Family Friendly
17 1 in 13 earned $100k+, from 140 launches 1 in 1311 hits $2,129 $51,492 140 Audience Pin Adventure + Strategy
18 1 in 13 earned $100k+, from 150 launches 1 in 1312 hits $3,643 $78,857 150 1-hit Pin JRPG + RPG
19 1 in 12 earned $100k+, from 149 launches 1 in 1212 hits $6,166 $68,068 149 none Pin 2D + Visual Novel
20 1 in 12 earned $100k+, from 161 launches 1 in 1213 hits $5,363 $86,884 161 none Pin Adventure + Anime
21 1 in 12 earned $100k+, from 204 launches 1 in 1217 hits $1,533 $74,110 204 Audience Pin 2D + Puzzle
22 1 in 12 earned $100k+, from 144 launches 1 in 1212 hits $6,971 $89,059 144 Audience Pin Cute + Visual Novel
23 1 in 12 earned $100k+, from 167 launches 1 in 1214 hits $2,527 $88,250 167 none Pin Casual + Colorful
24 1 in 12 earned $100k+, from 166 launches 1 in 1214 hits $2,509 $77,606 166 none Pin Adventure + Fantasy
25 1 in 12 earned $100k+, from 118 launches 1 in 1210 hits $4,281 $61,819 118 none Pin 2D Platformer + Adventure
Show 25 moreShowing 25 of 162 niches
green beats the base ratecoral below it bar: the chance; amber tick: the base rate1-hit one game holds over half the moneySmall under 50 launches in this viewAudience reads differently for Western players

Under 30 launches or 5 hits a chance is written as a count ("3 of 12"), never as odds. Typical year is the middle launch's first-year earnings. Lenses, the one-hit share and the audience split are measured across all prices. A game counts in every pair its tags make.

Releases

Ticker: 30 upcoming games dated within 90 days, with wishlist rank, release date and followers. The same list is on the Upcoming page.