Tag pairdata 30 Sep 2026
Niches / Simulation / Trading
Simulation + Trading: a typical launch earns $5,239 in its first year
That is the median of 50 indie paid launches, 2024 Q4 to 2025 Q3. 14 of 104 matured launches earned $100k or more, against 9.6 expected for their price and launch quarter. Releases rose 108% on the year before: 127 against 61.
- Price
- $5,239 median of 50 launches
- Price vs a year earlier
- −81.1% four quarters on the four before
- Releases, 12 months
- 127 61 the year before
- Upcoming games
- 326 coming soon on Steam
- Games on the store
- 656 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.34%share of upcoming wishlist heat | 0.15% to 0.52% | 31 ranked of 326 upcoming gameswishlist rank 30 Sep 2026 | #680 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.34xhits against expected | 0.97x to 1.87x | 104 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #1,182 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | −38%player demand against new supply, relative to Steam | −51% to −18% | 32 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #2,259 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | −9%review growth against same-age games | −17% to −2% | 32 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,230 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 104
- Hit rate
- 13.5%8.7% to 21.6%
- Expected rate
- 9.3%
- Against expected
- 1.34x0.97x to 1.87x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
104 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $202
- Median
- $5,186
- Top tenth
- $185,640
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +108%
- Against Steam
- +48%after Steam-wide growth, shrunk by 5 releases
Parent tags
- SimulationGenre pageRanked on every board, with its best pairs.
- TradingGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- Supermarket Simulator (opens the Steam store)2024 · 79,411 reviews, 92% positiveest. $32M
- TCG Card Shop Simulator (opens the Steam store)2024 · 47,849 reviews, 96% positiveest. $19M
- Car Dealer Simulator (opens the Steam store)2025 · 9,993 reviews, 88% positiveest. $4M
- Mall Simulator (opens the Steam store)2025 · 3,159 reviews, 82% positiveest. $895k
- Bookshop Simulator (opens the Steam store)2025 · 1,530 reviews, 92% positiveest. $619k
- Megastore Simulator (opens the Steam store)2026 · 2,010 reviews, 93% positiveest. $569k
- Motel Manager Simulator (opens the Steam store)2024 · 1,482 reviews, 84% positiveest. $540k
- Used Cars Simulator (opens the Steam store)2025 · 1,158 reviews, 79% positiveest. $469k
More with Simulation
pairs with Simulation- Simulation + Shop Keeper$32,26936 launches priced, 330 releases in 12 months
- Simulation + Cozy$15,70676 launches priced, 253 releases in 12 months
- Simulation + Online Co-Op$11,02868 launches priced, 133 releases in 12 months
- Simulation + Multiplayer$8,980122 launches priced, 253 releases in 12 months
- Simulation + Base Building$7,38289 launches priced, 173 releases in 12 months
- Simulation + Economy$6,979210 launches priced, 540 releases in 12 months
More with Trading
pairs with Trading- Trading + Economy$24,39844 launches priced, 105 releases in 12 months
- Trading + Management$22,06052 launches priced, 89 releases in 12 months
- Strategy + Tradingno price63 releases in 12 months
- Casual + Tradingno price61 releases in 12 months
- Trading + Life Simno price43 releases in 12 months
- Trading + Resource Managementno price42 releases in 12 months
Verdicts
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