Tag pairdata 30 Sep 2026
Niches / Cute / Creature Collector
Cute + Creature Collector: a typical launch earns $1,434 in its first year
That is the median of 106 indie paid launches, 2024 Q4 to 2025 Q3. 17 of 210 matured launches earned $100k or more, against 7.3 expected for their price and launch quarter. Releases rose 18% on the year before: 151 against 128.
- Price
- $1,434 median of 106 launches
- Price vs a year earlier
- +119.7% four quarters on the four before
- Releases, 12 months
- 151 128 the year before
- Upcoming games
- 316 coming soon on Steam
- Games on the store
- 785 carrying both tags
Boards
as of 30 Sep 2026Where this pair stands on each board of the front page. Every value carries its 90% interval and its sample.
| Board | Value | Interval | Sample | Standing |
|---|---|---|---|---|
| Most anticipatedShare of all upcoming wishlist heat on Steam, with the number of upcoming games beside it. | 0.25%share of upcoming wishlist heat | 0.16% to 0.38% | 31 ranked of 316 upcoming gameswishlist rank 30 Sep 2026 | #912 of 7,193pairs on this board |
| Launch successLaunches earning $100k or more, against the number expected for their price tier and launch quarter. | 1.94xhits against expected | 1.41x to 2.69x | 210 launchesindie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old) | #191 of 6,324pairs on this board |
| Fewer new releasesFewer launches relative to players. Historically this did not predict better launches. | +7%player demand against new supply, relative to Steam | −13% to +32% | 49 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025; releases 30 Sep 2025 to 30 Sep 2026 vs prior 12 months | #1,220 of 2,361pairs on this board |
| Rising demandGaining players faster than same-age games. Descriptive, not a launch signal. | −8%review growth against same-age games | −17% to +3% | 49 tracked gamesJun 2026 to Aug 2026 vs Jun 2025 to Aug 2025 | #1,164 of 2,461pairs on this board |
Pairs are noisier than genres: the demand boards at pair level are indicative only.
Launch success
launches 6 to 30 months oldMatured indie paid launches that earned an estimated $100k or more, against the number expected for games at the same price tier and launch quarter.
- Launches
- 210
- Hit rate
- 8.1%4.0% to 14.5%
- Expected rate
- 3.5%
- Against expected
- 1.94x1.41x to 2.69x
Launch window: indie paid launches 31 Mar 2024 to 1 Apr 2026 (6 to 30 months old). Hit odds are shrunk toward the Steam-wide rate by 3 expected hits.
Revenue spread
210 launchesEstimated lifetime gross of the same matured launches. Half earned less than the median; one in ten earned more than the top figure.
- Bottom tenth
- $66
- Median
- $1,211
- Top tenth
- $74,002
Estimated from Steam review counts. Lifetime to date, so it differs from the first-year price above.
Supply
raw release countsGames released with both tags, last 12 months against the 12 before.
- Change
- +18%
- Against Steam
- −13%after Steam-wide growth, shrunk by 5 releases
Parent tags
- CuteNot a genreA theme, mood, feature or presentation tag: never ranked as a market on its own, only inside pairs.
- Creature CollectorGenre pageRanked on every board, with its best pairs.
Comparable games
8 indie titlesThe biggest indie games in this pair by estimated lifetime gross. Revenue is shown as a number at 50 or more reviews, as a range at 10 to 49, and not at all below 10.
- WEBFISHING (opens the Steam store)2024 · 57,389 reviews, 97% positiveest. $5.8M
- Loddlenaut (opens the Steam store)2023 · 3,871 reviews, 98% positiveest. $1.6M
- Creature Kitchen (opens the Steam store)2026 · 9,172 reviews, 99% positiveest. $1.5M
- Ooblets (opens the Steam store)2023 · 1,389 reviews, 91% positiveest. $844k
- Yaoling: Mythical Journey (opens the Steam store)2024 · 2,854 reviews, 90% positiveest. $779k
- Tiny Pasture (opens the Steam store)2025 · 7,070 reviews, 92% positiveest. $611k
- Kabuto Park (opens the Steam store)2025 · 4,375 reviews, 99% positiveest. $430k
- Bobo Bay (opens the Steam store)2026 · 770 reviews, 95% positiveest. $390k
More with Cute
pairs with Cute- Open World + Cute$5,88634 launches priced, 33 releases in 12 months
- Cute + Romance$5,22277 launches priced, 90 releases in 12 months
- Story Rich + Cute$3,396163 launches priced, 188 releases in 12 months
- Cute + LGBTQ+$2,97434 launches priced, 56 releases in 12 months
- Psychological Horror + Cute$2,84651 launches priced, 66 releases in 12 months
- Visual Novel + Cute$2,798212 launches priced, 288 releases in 12 months
More with Creature Collector
pairs with Creature Collector- Exploration + Creature Collector$2,32758 launches priced, 70 releases in 12 months
- Collectathon + Creature Collector$1,98356 launches priced, 94 releases in 12 months
- Relaxing + Creature Collector$1,73480 launches priced, 115 releases in 12 months
- RPG + Creature Collector$1,45760 launches priced, 88 releases in 12 months
- Idler + Creature Collector$1,45476 launches priced, 140 releases in 12 months
- Simulation + Creature Collector$1,45369 launches priced, 115 releases in 12 months
Verdicts
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