Niche

Colorful + Wholesome

Games tagged both Colorful and Wholesome: 52 indie paid launches, 13 of them earned $100k+ in their first year.

How to read this page

A hit is an estimated $100k+ first year. Revenue is estimated from Steam reviews, so read figures as "about". Earnings are sales on Steam after discounts and regional prices, before Steam's 30% cut, refunds and sales tax. About 58% of it reaches the developer.
Price moves the odds more than genre does, so the page opens on one price band. The keys in section 2 switch it.
From 26,758 indie paid launches 12 to 36 months old, data of 2 Nov 2026. How it is measured.

Price $10 to $20

All prices1 in 15 hit $100k+Under $51 in 230 hit $100k+$5 to $101 in 28 hit $100k+$10 to $2021 in 100 hit $100k+$20 to $4044 in 100 hit $100k+

Base rate: indie paid launches 12 to 36 months old, 26,758 launches. Odds compare best within one price.

Lens Standard

Standard West-facing view Without the breakout Last 18 months

All indie paid launches 12 to 36 months old. Lens figures exist at all prices only; inside a price band this page shows the standard figures.

Sample 10+

10+ launchesshow small samples 30+ launches 100+ launchesonly big markets

Hides anything measured on fewer launches.

$10 to $20

Showing Colorful + Wholesome priced $10 to $20. This filter changes the answer: at all prices the pair beats both its tags; priced $10 to $20 it is too small to compare with Colorful and is too small to compare with Wholesome.

1Scoreboard: the pair against each of its tags

The pair's chance of a $100k+ first year beside each of its two tags, ranked like a high-score table, with typical earnings and the launches behind every figure.

ScoreboardDoes this pair beat its genres?$10 to $20

Colorful + Wholesome is too small to compare with Colorful and is too small to compare with Wholesome: 7 of its 14 launches earned $100k+ priced $10 to $20, against 17.5 in 100 for Colorful and 29.6 in 100 for Wholesome.

Small sample: 14 launches, 7 hits.

TIETied

Tag onemood tagColorful

17.5in 100 earned
$100k+

Odds17.5 in 100

Typical earnings$8,393

Launches372 / 65 hits

Pair against ittoo few hits to compare

TIEA tie

This pairColorful + Wholesome

7 of 14launches earned
$100k+ small

Odds7 of 14 launches

$1k+12 of 14 launches

$10k+10 of 14 launches

Launches14 / 7 hits

Expected20.5 in 100

TIEA tie

Tag twoWholesome

29.6in 100 earned
$100k+

Odds29.6 in 100

$1k+93 in 100

$10k+76 in 100

Launches54 / 16 hits

Pair against ittoo few hits to compare

All indie launches $10 to $20: 20.5 in 100 earned $100k+, typical $11,233, from 4,337 launches.each block is 2.5 in 100 all indie at $10 to $20Colorful is a mood tag: GMD never ranks it alone, but every game carrying it is counted.

2Overlap: where the two tags meet

Each circle is one tag, sized by its launches, and the gold overlap is exactly this pair. Click a part to read it. Price changes the odds more than genre does (under $5: 0.4 in 100 launches earned $100k+; $20 to $40: 44.2 in 100), so read it within a price band.

Price bandswitches the whole page

All prices52 in pair Under $524 in pair $5 to $1013 in pair $10 to $2014 in pair$20 to $401: too few

What the overlap means

The overlap is this niche: the 14 games tagged both Colorful and Wholesome priced $10 to $20. 7 of 14 of them earned $100k+, against 16.2 in 100 for Colorful-only games and 22.5 in 100 for Wholesome-only games, so the mix is too small to compare with Colorful alone and is too small to compare with Wholesome alone.

Both: 14 games priced $10 to $20; 7 of 14 earned $100k+, odds by size $1k+ 12 of 14 launches · $10k+ 10 of 14 launches · $100k+ 7 of 14 launches.

Circle areas follow launch counts; the gold overlap is exactly the pair's 14 launches. The outer parts are each tag's launches minus the pair's, so their chance is exact; their typical earnings are not computed yet.

3Comparables

Who leads this pair and each of its tags. Free until launch: one click opens the card. The full comparables list (nearest hits by tag pair, price and launch year) is not computed yet, and the card says so.

Comparables

Leaders

Top earner, share of the moneyFree until launch

Is This Seat Taken?leads this pair38.0%

PairIs This Seat Taken?38.0%

ColorfulHello Kitty Island Adventure10.6%

WholesomeLittle Kitty, Big City27.5%

CheckOne game over half?no

NextNearest hitsnot computed yet

Lens checkHolds in 2 of 2. Standard: the base the others are compared with. West-facing view: holds. Without the breakout: holds. Last 18 months: not run yet.

Open free preview

ComparablesFree until launchClick to unlockWho leads Colorful + Wholesome

What this card holds

Leaders. The top earner in this pair and in each of its two tags, with its share of the money.
One-hit check. Whether a single game holds over half of the pair's money.
Nearest hits. Similar games that earned $100k+, matched by tag pair, price and launch year: not computed yet.

How the list will be picked

Same tag pairdata ready

Same price banddata ready

Launched within a year of each otherplanned

Earned $100k+planned

The list itselfnot computed yet

Free until launch: one click opens the card.

The leaders, in words

Is This Seat Taken? earned 38.0% of the estimated first-year money of the 52 Colorful + Wholesome launches.
Colorful is led by Hello Kitty Island Adventure, with 10.6% of its money.
Wholesome is led by Little Kitty, Big City, with 27.5% of its money.
No game holds over half of this pair's money, so the pair is not a one-hit market.

Nearest hits (similar games that earned $100k+, matched by tag pair, price and launch year): not computed yet.

Filters do not apply here yet. Leaders and shares are for all prices and the Standard view; per price band and per lens they are not computed yet.

4Lens check: does the answer hold?

The same figures with three kinds of games set aside: games mostly reviewed in Chinese, the single biggest earner, and everything older than 18 months.

Does the answer hold?

All prices

Colorful + Wholesome holds in West-facing view and Without the breakout. No lens moves the chance or typical earnings more than chance alone would.

Colorful + Wholesome through every lens, all prices
This pair	BaseStandardevery launch	West-facing view52 of 52 launches	Without the breakout51 of 52 launches	Last 18 monthstoo few
Launches counted	5213 hits	5213 hits	5112 hits	too few
Earned $100k+	25.0 in 100	25.0 in 100	23.5 in 100	too few
Chance of $10k+	37 in 100chance of $10k+; $1k+ 65 in 100	under 100 launches	under 100 launches	too few
Chance against standard	the base	0.0%no change	-5.9%1.5 fewer in 100	too few
Typical against standard	the base	under 100 launches	under 100 launches	too few
Does it hold?	The base view	Holds	Holds	Not run yet

BaseStandardThe base view

Every indie paid launch tagged both Colorful and Wholesome, 12 to 36 months old: 52 launches.

Launches counted: 5213 hits
Earned $100k+: 25.0 in 100
Chance of $10k+: 37 in 100chance of $10k+; $1k+ 65 in 100
Chance against standard: the base
Typical against standard: the base

West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 0 of 52 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted: 5213 hits
Earned $100k+: 25.0 in 100
Chance of $10k+: under 100 launches
Chance against standard: 0.0%no change
Typical against standard: under 100 launches

Without the breakoutHolds

Drops the single biggest earner, Is This Seat Taken? (38.0% of the money): 51 launches left. It moves the answer when that one game earned over half the money.

Launches counted: 5112 hits
Earned $100k+: 23.5 in 100
Chance of $10k+: under 100 launches
Chance against standard: -5.9%1.5 fewer in 100
Typical against standard: under 100 launches

Last 18 monthsNot run yet

Too few launches to run this lens.

Launches counted: too few
Earned $100k+: too few
Chance of $10k+: too few
Chance against standard: too few
Typical against standard: too few

Standard: Every indie paid launch tagged both Colorful and Wholesome, 12 to 36 months old: 52 launches.
West-facing view: Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 0 of 52 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout: Drops the single biggest earner, Is This Seat Taken? (38.0% of the money): 51 launches left. It moves the answer when that one game earned over half the money.
Last 18 months: Too few launches to run this lens.

Colorful is audience split: West-facing view moves the answer more than chance alone would. It holds in Without the breakout and Last 18 months.

Colorful through every lens, all prices
Colorful	BaseStandardevery launch	West-facing view2,825 of 2,873 launches	Without the breakout2,872 of 2,873 launches	Last 18 months804 of 2,873 launches
Launches counted	2,873138 hits	2,825133 hits	2,872137 hits	80443 hits
Earned $100k+	4.8 in 1001 in 21	4.7 in 1001 in 21	4.8 in 1001 in 21	5.3 in 1001 in 19
Typical first-year earnings	$327top tenth $18,135+	$338	$327	$326
Chance against standard	the base	-2.0%0.1 fewer in 100	-0.7%no change	+11.3%0.5 more in 100
Typical against standard	the base	+3.4%$11 more	0.0%no change	-0.3%$1 less
Does it hold?	The base view	Moves the answer	Holds	Holds

BaseStandardThe base view

Every indie paid launch tagged Colorful, 12 to 36 months old: 2,873 launches.

Launches counted: 2,873138 hits
Earned $100k+: 4.8 in 1001 in 21
Typical first-year earnings: $327top tenth $18,135+
Chance against standard: the base
Typical against standard: the base

West-facing viewMoves the answer

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 48 of 2,873 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted: 2,825133 hits
Earned $100k+: 4.7 in 1001 in 21
Typical first-year earnings: $338
Chance against standard: -2.0%0.1 fewer in 100
Typical against standard: +3.4%$11 more

Without the breakoutHolds

Drops the single biggest earner, Hello Kitty Island Adventure (10.6% of the money): 2,872 launches left. It moves the answer when that one game earned over half the money.

Launches counted: 2,872137 hits
Earned $100k+: 4.8 in 1001 in 21
Typical first-year earnings: $327
Chance against standard: -0.7%no change
Typical against standard: 0.0%no change

Last 18 monthsHolds

Keeps only launches 18 months old or newer: 804 of 2,873.

Launches counted: 80443 hits
Earned $100k+: 5.3 in 1001 in 19
Typical first-year earnings: $326
Chance against standard: +11.3%0.5 more in 100
Typical against standard: -0.3%$1 less

Standard: Every indie paid launch tagged Colorful, 12 to 36 months old: 2,873 launches.
West-facing view: Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 48 of 2,873 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout: Drops the single biggest earner, Hello Kitty Island Adventure (10.6% of the money): 2,872 launches left. It moves the answer when that one game earned over half the money.
Last 18 months: Keeps only launches 18 months old or newer: 804 of 2,873.

Wholesome holds in West-facing view, Without the breakout and Last 18 months. No lens moves the chance or typical earnings more than chance alone would.

Wholesome through every lens, all prices
Wholesome	BaseStandardevery launch	West-facing view305 of 307 launches	Without the breakout306 of 307 launches	Last 18 months97 of 307 launches
Launches counted	30734 hits	30534 hits	30633 hits	9713 hits
Earned $100k+	11.1 in 100	11.1 in 100	10.8 in 100	13.4 in 100
Typical first-year earnings	$1,631top tenth $112,615+	$1,655	$1,631	under 100 launches
Chance against standard	the base	+0.7%0.1 more in 100	-2.6%0.3 fewer in 100	+21.0%2.3 more in 100
Typical against standard	the base	+1.5%$24 more	0.0%no change	under 100 launches
Does it hold?	The base view	Holds	Holds	Holds

BaseStandardThe base view

Every indie paid launch tagged Wholesome, 12 to 36 months old: 307 launches.

Launches counted: 30734 hits
Earned $100k+: 11.1 in 100
Typical first-year earnings: $1,631top tenth $112,615+
Chance against standard: the base
Typical against standard: the base

West-facing viewHolds

Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 2 of 307 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.

Launches counted: 30534 hits
Earned $100k+: 11.1 in 100
Typical first-year earnings: $1,655
Chance against standard: +0.7%0.1 more in 100
Typical against standard: +1.5%$24 more

Without the breakoutHolds

Drops the single biggest earner, Little Kitty, Big City (27.5% of the money): 306 launches left. It moves the answer when that one game earned over half the money.

Launches counted: 30633 hits
Earned $100k+: 10.8 in 100
Typical first-year earnings: $1,631
Chance against standard: -2.6%0.3 fewer in 100
Typical against standard: 0.0%no change

Last 18 monthsHolds

Keeps only launches 18 months old or newer: 97 of 307.

Launches counted: 9713 hits
Earned $100k+: 13.4 in 100
Typical first-year earnings: under 100 launches
Chance against standard: +21.0%2.3 more in 100
Typical against standard: under 100 launches

Standard: Every indie paid launch tagged Wholesome, 12 to 36 months old: 307 launches.
West-facing view: Games mostly reviewed outside China. Drops games mostly reviewed in Chinese, meaning 35% or more of their reviews are in Simplified Chinese: 2 of 307 launches here. Review language is measured for games with 2,000+ reviews; smaller games are guessed from their names.
Without the breakout: Drops the single biggest earner, Little Kitty, Big City (27.5% of the money): 306 launches left. It moves the answer when that one game earned over half the money.
Last 18 months: Keeps only launches 18 months old or newer: 97 of 307.

A lens moves the chance only when it differs from standard by more than a random cut of the same size would, with 5+ hits on both sides; typical earnings are compared from 100 launches, within 25%. Without the breakout moves the answer when one game earned over half the money. Lens figures by price band are not computed yet, so this table is for all prices.

5Premium early list

Alerts when Colorful + Wholesome moves, comparables the day they land, and every lens for every pair and price. Free until launch.

Free until launch

Keep gold access after launch: alerts, comparables, every lens.